‘Dragon Ball Super: Super Hero’ To Overpower Idris Elba’s ‘Beast’ At Weekend Box Office
17.08.2022 - 18:07
/ deadline.com
Two wide studio releases will hopefully prevent this summer from reaching another low at the box office after last weekend’s $67.3M. If there’s one movie that’s going to pull ahead, sources are betting on Crunchyroll’s Dragon Ball Super: Super Hero. That distributor has proven in a short amount of time that they can draw a great deal of anime fans in a Friday through Sunday span. The Tetsuro Kodama directed animation movie is looking at anywhere from $12M-$15M, ahead of Universal’s genre lion-stalking film, Beast, starring Idris Elba; that pic hoping for at least double digits.
Dragon Ball Super: Super Hero, booked in around 3,940 theaters, will be armed with all premium ticket formats, i.e. 4DX, Imax, Dolby and D-box, and will kick off showtimes at 5PM on Thursday. The previous movie, Dragon Ball Super: Broly, over a 6-day MLK holiday stretch in 2019 debuted to $22.3M. However, these anime movies are all about their first weekend, and in the case of Broly, that repped 74% of its $30.7M domestic run. Still, at a time when there isn’t any demanding product from studios, exhibition will take it. Super Hero is on a 90-day theatrical window as Crunchyroll is all about the big screen experience. Already, Super Hero has made $18M in Japan. Broly minted $85M abroad, 41% of that coming from Japan for a grand worldwide total of $115.7M. Super Hero will also hit Australia, New Zealand, Mexico, Brazil, Peru, Chile, Argentina, Colombia, Central America, Ecuador, Bolivia, Uruguay, Paraguay (Aug. 18); United Kingdom, Ireland, South Africa, Zambia and Vietnam (Aug 19).
Among Super Hero‘s big marketing bursts, Crunchyroll previewed the first 20-minutes of the film (subtitled) exclusively for Hall H attendees at San Diego Comic-Con with a