Asda is making major changes to 170 stores across the country - including one in Greater Manchester
30.05.2024 - 12:41
/ manchestereveningnews.co.uk
Asda has unveiled a £50m store upgrade programme today, aimed at enhancing the shopping experience for customers in larger supermarkets and superstores - including one Greater Manchester area which will see improved stores over the coming months. The upgrades will include new foyers, seasonal aisles, food-to-go counters, flooring and lighting, as well as new in-store services and features.
The programme, which kicks off at the Long Eaton store in Nottingham, will be rolled out across 170 stores in total and is slated to be completed by the end of November. As part of this initiative, 50 larger stores will undergo major upgrades, including the introduction of new in-store services and features.
These enhancements will feature a brand-new George department in some stores, new foyers, seasonal aisles, food-to-go services, counters, and new flooring and lighting.
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The remaining stores will see refreshed exterior and interior decoration in line with Asda's recent introduction of a new brand identity, encompassing an updated logo, typography and colour palette.
These stores will also benefit from new trolley bays, signage, improved toilet facilities and exterior landscaping work. Stores such as Altrincham, Coventry, Dundee and Charlton will see these improvements over the coming months.
Work is set to be carried out over a five-week stretch, but Asda has assured customers that stores will stay open throughout, with little to no inconvenience anticipated. Ian Brackenbury, Senior Director of Construction and Implementation at Asda, commented: "We are always looking at ways in which we can improve the overall experience for our customers and