Shoppers say Irn-Bru 'dupe' is the 'perfect copy' of original sugar-filled recipe
24.04.2023 - 14:49
/ dailyrecord.co.uk
If you miss the original Irn-Bru recipe, there may be another fizzy drink on the market for you.
Shoppers have been left wowed by a new drink, Brew, which is being described as a "dupe" for the original beverage. Brew contains sugar but no artificial sweeteners, with creators Scoffable coming up with the idea when the old Irn-Bru formula was axed.
Barr's original recipe is no longer used following the introduction of tax on sugary drinks as lots of fans long for a return to the good old days. The change meant the sugar content of Irn-Bru was halved and replaced with artificial sweeteners instead. Since the switch, more than 50,000 people have signed a petition demanding a U-turn.
But the new orange fizzy drink could give those longing for the sugar fix an alternative.
The Brew creators said: "We saw a gap in the market for a great tasting Scottish-made drink that gave people the choice to treat themselves. And the concept of Brew was born.
"It’s taken us more than three years to make that idea a reality. We’ve painstakingly perfected the recipe, making tweaks in tasting trial after tasting trial, until we were comfortable that we’ve got something that tastes exactly as we wanted."
The team have spend three years perfecting the recipe in order to provide an authentic tasting soft drink for fizz fans.
And after spotting the new product and giving it a try, Irn-Bru fans flocked to Facebook group Bring back Real Irn-Bru to share their thoughts.
Many agree that the drink is the closest things get to the pre-sugar tax Irn-Bru taste. However, some say the "dupe" lacks fizz.
One wrote: "Drinking mine now, definitely the closest I have tasted. It reminds me of irn bru bars but stronger with a slight cream soda aftertaste. Better than