The Marvels” won’t live up to its sparkling title.The Disney-produced superhero movie, from all indications, will wind up as the lowest-grossing Marvel Cinematic Universe movie in its entire 15-year history.While the film starring Brie Larson, Iman Vellani and Teyonah Parris opened less than a month ago — and has so far grossed a scant $80 million domestically and $197 worldwide — any hopes of it becoming a sleeper hit have disappeared.According to the Hollywood Reporter, the 33rd MCU film’s box office dropped a staggering 78% in its second weekend, and it’s only gotten worse from there.And Variety reported that Disney sent a note to press saying, “With ‘The Marvels’ box office now winding down, we will stop weekend reporting of international/global grosses on this title.”The previous record-holder for biggest MCU loser was 2008’s “The Incredible Hulk” starring Mark Ruffalo, with $80 million domestically and $264.7 million worldwide. The numbers for “The Marvels” are especially dire when you consider the boffo earnings of the studio’s most popular titles: “Avengers: Endgame” ($2.8 billion worldwide); “The Avengers” ($1.52 billion); “Avengers: Age of Ultron” ($1.4 billion).
‘Ms. Marvel’ star responds to ‘The Marvels’ box office flop
20.11.2023 - 23:47 / nme.com
The Marvels has dismissed concerns about the film’s disappointing box office performance, saying it is only a concern for studio bosses.Iman Vellani, who reprises her role of Kamala Khan in the film, having previously played her in the miniseries Ms. Marvel, was asked about the relatively poor performance of the film in an interview with Yahoo Entertainment.“I don’t want to focus on something that’s not even in my control,” she said.
“Because what’s the point? That’s for [Disney CEO] Bob Iger.”“It has nothing to do with me,” she continued. “I’m happy with the finished product, and the people that I care about enjoyed the film.
It’s genuinely a good time watching this movie, and that’s all we can ask for with these films. It has superheroes, it take place in space, it’s not that deep and it’s about teamwork and sisterhood.
‘The Marvels’ has made the least money in MCU history
The Marvels has been officially named the lowest-grossing installment in Marvel Cinematic Universe’s history.The movie, which stars Brie Larson, Zawe Ashton and Teyonah Parris, was not predicted to perform well in the box office.Against a $220million budget, the movie has grossed just $197million, unlike other Marvel movies such as Avengers: Endgame which made over $2.5billion globally in its opening weekend.The Marvels, which was released on November 10, had the worst debut weekend in the history of MCU, with only $46million in ticket sales. With only $80million made in North America, the movie is the first of the studio’s films that failed to reach the $100million milestone at the domestic box office.According to CNBC, Disney’s CEO, Bob Iger, has recently addressed the struggles that have faced the movie, saying: “The Marvels was shot during COVID.
'The Marvels' Becomes MCU's Lowest-Grossing Movie Ever
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‘The Marvels’ Lacked On-Set Supervision, Bob Iger Admits In Analysis Of Its Dismal Box Office
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Bob Iger throws ‘The Marvels’ under the bus
partly blamed the debacle on a lack of “supervision.” ″‘The Marvels’ was shot during COVID,” Iger, 72, said. “There wasn’t as much supervision on the set, so to speak, where we have executives [that are] really looking over what’s being done day after day after day.” Variety previously reported that the director of “The Marvels,” Nia DaCosta, began another project during postproduction.“If you’re directing a $250 million movie, it’s kind of weird for the director to leave with a few months to go,” a source told the trade.“The Marvels,” the 33rd film in the MCU, had the lowest opening weekend at the box office ever for the franchise, grossing just $47 million domestically.
Bob Iger Cites Many Factors For ‘The Marvels’ Flop Including Lack Of Exec Supervision On Set
Disney CEO Bob Iger had plenty to say about the MCU‘s current issues at The New York Times‘ annual BookDeal summit yesterday. But CNN reports that Iger also had a multilayered explanation for why “The Marvels” did so poorly in theaters earlier this month, taking in just $47 million domestically its opening weekend.
Disney Responds to Peltz’s Proxy Fight by Claiming Ousted Marvel Chairman Has ‘Longstanding Personal Agenda’ Against CEO Bob Iger
Todd Spangler NY Digital Editor After activist investor Nelson Peltz announced his intention to renew his proxy battle to secure seats on Disney’s board, the company responded by alleging former Marvel Entertainment chairman Ike Perlmutter — who is in league with Peltz’s Trian Fund Management — has a personal grudge against Disney chief Bob Iger. In a statement responding to Trian’s announcement, Disney said that Perlmutter “was terminated from his employment by Disney earlier this year and has voiced his longstanding personal agenda against Disney’s CEO, Robert A.
‘The Marvels’ Suffered From a Lack of ‘Supervision on the Set,’ Says Bob Iger; Disney CEO Admits Studio Has ‘Made Too Many’ Sequels Recently
Zack Sharf Digital News Director Disney CEO Bob Iger said at the New York Times’ DealBook Summit (via CNBC) following “The Marvels” flopping at the box office that there was a lack of supervision on the set of the film as a result of the COVID pandemic. The combination of pandemic set restrictions and Disney’s increased output due to the launch of streamer Disney+ made it increasingly difficult for studio executives to oversee the onslaught of new productions.
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Disney Town Hall: Bob Iger Has No Big Updates, Tells Rank and File ‘I Knew That There Were Myriad Challenges That I Would Face’
Jennifer Maas TV Business Writer Disney CEO Bob Iger focused on instilling employees with renewed optimism about the Mouse House’s “blessed” and “fortunate” state during a virtual company-wide town hall Tuesday, rather than making any proclamations about the company’s future. The event, moderated by ABC News’ David Muir, was held just over a week after the one-year anniversary of Iger’s return to the helm at Disney (Iger hosted a similar town hall exactly a year ago to the day, upon resuming his post last November) following the surprise ousting of Bob Chapek, and on the heels of Disney reporting its most recent quarterly and full-fiscal-year earnings and taking a stumble at the Thanksgiving holiday box office with new animated film “Wish.” When asked by Muir if coming back to the position of CEO has been more challenging than he had anticipated, Iger, who originally ran Disney for 15 years from 2005-2020, said yes. “I knew that there were myriad challenges that I would face coming back,” Iger said.
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Tim Allen Spills Some Big Tea About the Future of 'Toy Story'
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‘Marvels’ star says huge box office flop is Bob Iger’s problem
said in an interview with Yahoo Entertainment. “That’s for Bob Iger.”The Disney-produced film, which was made on a hefty $200 million budget, currently holds a 62% on RottenTomatoes, making it the third-lowest-scoring MCU film after “Ant-Man and the Wasp: Quantumania” and “Eternals.”In a zero-star review, The Post called the movie starring Brie Larson, Vellani and Teyonah Parris “interminable,” and said it was “a sad study of the downfall of America’s favorite screen franchise.”And ABC News’ Peter Travers echoed those sentiments, writing, “The MCU, once the spawner of glories, is stuck in a rut.
Iman Vellani Responds to 'The Marvels' Low Box Office Performance
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Peter Bart: Hollywood Hopes A New Round Of “Fixes” Can Cure Its Malaise Rather Than Prolong The Pain
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Disney CEO Bob Iger Says “There Might Be A ‘Frozen 4’ In The Works” After ‘Frozen 3’
After poor theatrical showings throughout 2023, and Marvel Studios and the MCU teetering for the first time after “The Marvels,” many look to Disney in anticipation of what the studio will do to right the ship. And maybe the first glimpse of an antidote is here.
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