‘BTS army’ mania, explained: Why the K-pop band became so popular

In a bold expansion into the U.S. music landscape, South Korean entertainment company HYBE, formerly known as Big Hit Entertainment, aka the home of BTS, is acquiring Scooter Braun's Ithaca Holdings.

After months of deal speculation, Scooter Braun has sold his media company, Ithaca Holdings, to South Korea’s HYBE.

Shirley Halperin Executive Editor, MusicHYBE, the company known as Big Hit Entertainment which is home to BTS, the South Korean pop group, has merged with Ithaca Holdings, the company led by SB Projects founder Scooter Braun.

Speaking out. In support of the Stop Asian Hate movement, BTS recalled their own experiences with racism and anti-Asian “hatred” as members of a South Korean boy group.

BTS is speaking out against the recent rise in hate crimes against Asian Americans and Pacific Islanders.

South Korean supergroup BTS issued a statement on Monday night condemningthe recent wave of anti-Asian violence and hate that is sweeping the U.S. and shared their own experiences of the racism they have faced for being Asian.

Rosé of BLACKPINK has described her decision to leave school in Australia to train to become a K-pop idol in South Korea as “terrifying”.The Australian-Korean singer spoke about her decision to drop out of school in 2012 to join YG Entertainment at the age of 15, in an upcoming interview with Vogue Australia.

As the whole world is falling irrevocably in adoration with BTS, the popular South Korean boy group continues to stamp its mark in the music industry as a force to be reckoned with which is something truly remarkable to witness.

BTS are determined to win at least one Grammy award “before the end of [their] career”.During a recent appearance on the South Korean talk show You Quiz On The Block, the K-pop septet opened up about fame, their trainee days and the love they had for their fans. The boyband also spoke about their recent loss at the 63rd Annual Grammy Awards.BTS are the first K-pop group to be nominated for a Grammy award in a major category.

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BTS gave their first solo performance at the Grammys 2021 tonight (March 14) – scroll down the page to watch their performance now.The Grammys 2021 took place in Los Angeles with Beyoncé taking home the most awards of the night, followed by Megan Thee Stallion and Billie Eilish.BTS previously performed at the Grammys last year with Lil Nas X on his ‘Old Town Road’ stage.Filmed in South Korea, the band performed ‘Dynamite’, on a set that recreated the Grammys stage.

BTS is taking over the 2021 Grammys stage – but not from Los Angeles!

The BTS ARMY is speaking out about the group’s loss at the 2021 Grammys.

BTS kicked off Grammys weekend last night (March 12) with a performance at MusiCares’ ‘Music On A Mission’ virtual benefit concert.Taking to the stage at the Peace Hall at Kyung Hee University in Seoul, South Korea, the K-pop giants performed their Grammy-nominated (Best Pop Duo/Group Performance) song ‘Dynamite’, with band member Jungkook on drums.The ‘Music On A Mission’ benefit was put on to help raise proceeds for members of the music industry severely impacted by the coronavirus

BTS' impact on a global scale is so phenomenal that everyone can't help but take notice.

BTS has made a generous donation to support the treatment of children suffering from cancer.Yesterday (March 11), South Korean media outlets Yonhap and Korea Times reported that the Big Hit Entertainment artist donated ₩100million (roughly £63,300) to Keimyung University Dongsan Hospital on his 28th birthday on March 9.

While BTS' fandom ARMY boasts of millions and millions of fans from across the globe, there are many celebrities who are also major fans of the popular South Korean boy group. From John Cena to Shawn Mendes, everyone has nothing but praises to shower upon the global superstars.

Breaking and making records is in BTS' DNA and with 2020 being as monumental as it was for the South Korean septet, it comes as no surprise that RM, Jin, Suga, J-Hope, Jimin, V and Jungkook were announced as the winners of 2020’s IFPI Global Recording Artist of the Year Award.

BTS have been announced as the 2020 winners of the Global Recording Artist Of The Year award from worldwide record industry trade group IFPI.The first South Korean act to ever win the accolade, they are also the first winners who primarily perform in a language other than English.