Anil Kapoor, Samantha Ruth Prabhu, Varun Dhawan Star as Prime Video Unveils 69-Strong India 2024 Slate
19.03.2024 - 13:49
/ variety.com
Naman Ramachandran Prime Video has unveiled a 69-title 2024 slate of new and returning series and original and licensed films. The slate was revealed at a star-studded event in Mumbai on Tuesday hosted by Indian media personality Karan Johar. Amazon executives present at the event included Mike Hopkins, head of Prime Video and Amazon MGM Studios, Kelly Day, VP Prime Video International, James Farrell, VP, international originals, Gaurav Gandhi, VP, APAC and MENA, Sushant Sreeram, country director, India, Aparna Purohit, head of originals, India and Southeast Asia, Manish Menghani, director, content licensing, India, and Nikhil Madhok, head of Hindi-language, India.
Jonathan Nolan and Ella Purnell were on hand to provide a preview of upcoming series “Fallout.” The stars of all the Indian originals were also present. “As we look at the next 250 million subscribers that we’re going to acquire, they are definitely going to come from outside of the United States. And we’re not going to be able to achieve that unless we do a really good job for customers in India as well.
So obviously, India is a key geographic area for us,” said Hopkins in a chat with Johar. “We also believe in the story of India and the growth that’s been happening here over the last several years. In fact, when I think about streaming television and I think of India, what’s remarkable is that I’ve heard many people say this week that more people are streaming TV and film than they’re watching it on linear television or satellite cable.
And what’s remarkable about that is that streaming has only really existed for seven or eight years. So, this is all happening remarkably fast,” Hopkins added. The streamer’s 27-strong original Indian series slate includes
.