Universal International Studios’ Beatrice Springborn & Roma Khanna Talk Post-Strike Dealmaking, Quality Over Quantity & ‘Prestigurals’
30.11.2023 - 10:29
/ deadline.com
Universal International Studios is fasting getting back into business following the end of the U.S. labor action, its bosses say.
In a keynote interview at Content London yesterday afternoon, UIS President Beatrice Springborn told delegates that productions such as Apples Never Fall and Day of the Jackal are back up and running, while new packages such as the buzzy Cape Fear TV reboot at UIS sister Universal Cable Productions are attracting offers.
This is despite the broadly downbeat perceptions around the entertainment market following a devastating 2023 punctuated by the WGA and SAG-AFTRA strikes, the ongoing ad market downturn and a streamer reset.
Deadline revealed the noise around Cape Fear earlier this month. The Nick Antosca, Steven Spielberg and Martin Scorsese project has been subject to the first big bidding war over a TV pitch after the double Hollywood strikes, according to sources, and has provided optimism the market is returning to a healthier place.
“We were all rooting for the market to come back,” said Springborn. “We had projects that were impacted. Post-strike, a lot of the shows are selling — and we’ve taken on a few in the past couple of weeks. People are looking for amazing material storytelling from the get. If you have that you can sell.
“We’ve had multiple offers which is encouraging in a market that many see as doom and gloom. It’s a growing marketplace for us.”
Springborn said the end of the strikes had resulted in a heart-warming moment in Hollywood, saying creatives and execs could develop a “new found appreciation” of the industry. “The heart does grow fonder,” she added. “We were getting texts right when the strikes were over and it was like a family coming back together. It was a good