The Lede Company Unveils New Social Impact Division, Appoints Sarah Acer As Chief Social Impact Officer
02.08.2022 - 23:53
/ deadline.com
EXCLUSIVE: Hollywood publicity firm The Lede Company on Tuesday announced the launch of its Social Impact Division, which will be led by newly appointed Chief Social Impact Officer Sarah Acer.
The division will be the company’s fifth, joining existing divisions geared toward Talent, Brand, Strategic Communications and Content. With expertise in cause campaigns, philanthropy, communications, cross-sector partnerships and corporate policy, it will be supporting some of the world’s most influential companies, nonprofits, artists and foundations to design and develop innovative programs and initiatives that are purpose- and insight-driven and focused on advancing a cause, program, partner or issue on a global scale.
In her new role at Lede, Acer will support clients in their efforts to accelerate positive change and deliver measurable social impact. Notable social impact projects and organizations backed by Lede since its 2018 founding include The Asian American Foundation, Black Ambition, Blue Bottle Coffee, The Boris Lawrence Henson Foundation, The Bob Woodruff Foundation, The Clara Lionel Foundation, Charlize Theron Africa Outreach Project, Global Citizen, The Global Fund, Higher Ground, Hilarity for Charity, Hive, March for Our Lives, Planned Parenthood, Pencils $ Kids, ONE Campaign, Tony’s Chocoloney, TOMS, PANGAIA and XQ Institute, among others.
“We are excited to expand our offerings to clients and to deepen our own social impact efforts with Sarah’s support—she is an outstanding addition to our team,” said Sarah Rothman, who with Amanda Silverman, Meredith O’Sullivan and Christine Su head up Lede as co-CEOs. “We’ve seen firsthand the results of the programs, campaigns and partnerships she’s built and we’re looking