‘Shang-Chi’ Stretches to $90 Million Labor Day Weekend Opening

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Patrick Frater Asia Bureau Chief“Shang-Chi And The Legend of The Ten Rings” held on the top place at the South Korean box office for the second weekend. But it failed to sustain overall cinemagoing in what used to be, pre-COVID, the world’s fourth largest theatrical market.“Shang-Chi” earned $2.63 million in its second weekend for a market share of 50%.

And in another victory for champions of theatrical exclusivity, “Shang-Chi” now has a higher 10-day domestic total than “Black Widow” with $145 million domestic and $257.6 million worldwide. The Scarlett Johannson blockbuster, which was offered as a $30 premium Disney+ title, had $131 million and a 69% second weekend drop compared to 54% for “Shang-Chi.” “Shang-Chi” isn’t the only way Disney is resuming its domination of the box office.

Ellise Shafer administratorMarvel and Disney’s “Shang-Chi” is set to sweep the domestic box office for the second weekend in a row, adding an expected $33 to $35 million to last weekend’s haul.The superhero adventure, directed by Destin Daniel Cretton, took in $9.7 million on Friday from 4,300 theaters. Last weekend, the film finished the Labor Day holiday with a record-smashing $94.6 million.

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It was the worst kept secret in Hollywood that Sony was bound to vacate Venom: Let There Be Carnage from its Oct. 15 release date, but after the enormous $90M Labor Day weekend success of Disney/Marvel’s Shang-Chi and the Legend of the Ten Rings, the Culver City lot has decided to go earlier with their own Marvel sequel on Oct. 1.

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Rebecca Rubin Film and Media ReporterMarvel’s “Shang-Chi and the Legend of the Ten Rings” capped off Labor Day weekend at the box office with a bang.

“Shang-Chi and The Legend of the Ten Rings” smashed Labor Day box office records, generating $71.4 million in ticket sales for the holiday weekend.The movie was the first Marvel film to be released exclusively in theaters since the pandemic began.

Defying what has historically been a slow end-of-summer frame at the box office, Disney/Marvel’s “Shang-Chi and the Legend of the Ten Rings” smashed records over the Labor Day weekend by grossing an estimated $71.4 million over the three-day frame and a Disney-projected $83.5 million through Monday from 4,300 locations.

That 3-day total is second only to the $80 million opening for “Black Widow” on the list of highest post-shutdown domestic opening weekend totals and just tops the $70 million opening for “F9” earlier this summer. The 4-day total is also nearly triple the previous record for the highest Labor Day opening weekend record of $30.5 million set by “Halloween” in 2007.

Brent Lang Executive Editor of Film and Media“Shang-Chi and the Legend of the Ten Rings” delivered the sizzle that struggling movie theaters so desperately needed, debuting to $71.4 million in its inaugural weekend.