The 2022 Beijing Olympics concluded Sunday with icy fanfare, a spirited speech from International Olympic Committee chief Thomas Bach and an audience count that pales in comparison to previous Winter games.
04.02.2022 - 15:01 / deadline.com
NBCUniversal is using the Winter Olympics Opening Ceremony to highlight the extravagant plumage of its nascent streaming service Peacock.
The company is airing a new first-look video of its upcoming and returning titles during the kick off of the event in Beijing, which will be airing across NBC, Peacock, CNBC and USA Network.
New footage includes Last Light, starring Lost’s Matthew Fox in his first TV role in over a decade, as well as Queer As Folk and Vampire Academy.
The video is heavy on footage from Bel-Air, which launches on Super Bowl Sunday (February 13) and Angelyne, which is coming later this year. It also includes footage of Joe Exotic drama Joe vs Carole, which launches on March 3, Craig Robinson’s Killing It, which premieres in April, Lorne Michaels-EPed Bust Down, which launches on March 10.
How To Watch The Beijing Olympics Online And On TV
Elsewhere, there’s a look at Pitch Perfect, The Best Man: The Final Chapter, Rutherford Falls, Wolf Life Me, The Missing, and The Undeclared War.
It comes after Comcast boss Brian Roberts revealed that the company is planning to increase spending on Peacock to $3B this year and ramping up to $5B next year. Roberts also revealed during its recent fourth-quarter investor call that Peacock’s premium tier has 9M stand-alone subscribers with an additional 7M subs coming via bundled offerings on Comcast’s platforms and those of other pay-TV distributors.
New and returning series on broadcast, cable and streaming
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The 2022 Beijing Olympics concluded Sunday with icy fanfare, a spirited speech from International Olympic Committee chief Thomas Bach and an audience count that pales in comparison to previous Winter games.
Despite all the high-tech tricks, political posturing and pyrotechnics, the best part of the Closing Ceremony of the 2022 Beijing Winter Olympics proved to be the athletes.
Coverage of the 2022 Winter Olympics wraps up Sunday with the Closing Ceremony, which will air live from Beijing National Stadium on Peacock, NBCOlympics.com and the NBC Sports app beginning at 7 a.m. ET/4 a.m. PT. NBC and Peacock will rebroadcast the finale gala in an “enhanced primetime presentation” beginning Sunday night at 8 p.m. ET/5 p.m. PT.
Simone Biles has shared her support for Winter Olympics star Mikaela Shiffrin after she posted a heartbreaking message to fans.MORE: Simone Biles is engaged! See the heartwarming proposal and stunning ringMikaela took to social media to share a powerful message about the online hate and trolling she has received as she struggled through the 2022 Beijing Winter Olympics. Mikeala was one of Team USA's big hopefuls but she failed to finish the women's combined event, and lost control during the opening few seconds of her run in the giant slalom; Mikeala was defending her 2018 gold medal.WATCH: Simone Biles falls off mat during Tokyo 2020 qualifying roundsShe fell and skied out, ending her 30-race streak, and ended up being disqualified from the event."I know this all too well.
Leading into Wednesday primetime, the lowest-rated evening of the 2022 Winter Olympics in Beijing was the very first night of competition pre-Opening Ceremony. However, Wednesday marked new lows for NBC Olympics coverage.
ABC’s Good Morning America has been the top morning show among total viewers for some time, but the network on Tuesday trumpeted its most recent weekly win — during the first week of the Winter Olympics.
Brian Steinberg Senior TV EditorIn TV’s never-ending morning wars, one law has been immutable: When NBC shows the Olympics, its “Today” wins in the ratings. That is not the case in this go-round.ABC’s “Good Morning America” won more viewers overall during NBC’s first week of coverage of the Winter Olympics from Beijing, the first time it has done so in more than three decades, according to data from Nielsen.
2022 Winter Olympics. The 54-year-old American actor appeared on Thursday's episode of , and revealed that he was rooting for the Jamaicans this year, after starring as a member of the country's 1988 Olympic team in the classic film .«After doing a movie like , you always feel like you're part of the country,» Yoba said, speaking in the Jamaican accent he used in the 1993 film. «I have to root for Jamaica.
Figure skater Nathan Chen and snowboarder Chloe Kim both brought gold for the U.S. Olympic team during Wednesday’s primetime coverage of the 2022 winter games in Beijing. Chen, fresh off his world-record-shattering men’s short program performance, nabbed the top prize in the men’s singles while Kim won gold for the women’s halfpipe. Each added to their tallies of Olympic medals, while also helping to provide a nice boost to NBC’s primetime coverage.
Today. “Because it really shaped me into the individual that I am.
With the first full day of games tucked away, NBC posted some early numbers from the Beijing Winter Olympics and the glass seems to be half full.
Jennifer Maas TV Business WriterNBC Sports says 16 million viewers tuned in to watch the 2022 Beijing Winter Olympics opening ceremony on Friday, an all-time low for Olympic ceremonies on linear television.That’s around 43% down compared to the 28.3 million viewers that watched the PyeongChang Winter Olympics opening ceremony in February 2018.Friday’s torch-lighting in Beijing aired live on NBC and the streaming service Peacock beginning at 6:30 a.m. ET yesterday morning and was replayed again in primetime.
It’s early days at the XXIV Olympic Winter Games, but NBC must already be praying for some Gold medal glory or the Super Bowl to give them a boost. Right now, coming off record low viewership in the first night of primetime coverage, the billions the Comcast-owned network fork out to broadcast the Games until 2032 isn’t looking like money well spent.
Chinese authorities interrupted a Dutch journalist’s live report on the Winter Olympics Friday, dragging him off-camera and creating confusion as to why his broadcast was halted.
2022 Winter Olympics are underway! The opening ceremony was held on Friday, at Beijing's National Stadium, which is also known as the «Bird's Nest,» and signaled the official start of the Games.The Parade of Nations, the part of the ceremony that highlights each competing nation in the Games, featured many standout moments including a shirtless skeleton competitor, a long-awaited moment for Jamaica, and a Ralph Lauren-clad Team USA.While the U.S. counted its second-largest Olympic delegation in history, other countries had just one athlete set to compete on their behalf. It all came to a close with an epic torch lighting that differed from years past.Keep reading for the five biggest moments from the opening ceremony.With Tonga's Pita Taufatofua sitting out the Olympics for the first time since 2014, fans worried that the cross-country skier's absence would mean they'd be deprived of a shirtless, oiled-up athlete during the Parade of Nations.
only 15 out LGBTQ athletes competed.Outsports reports that the athletes hail from 14 countries and will compete in nine different sports, including ice hockey, figure skating, skiing, and snowboarding.They include veteran LGBTQ competitors like Canadian figure skater Eric Radford, the first out gay man to win a gold Winter Olympics medal, bisexual Dutch speed skater Ireen Wüst, the most decorated LGBTQ Olympian of all time, and gay skier Gus Kenworthy, who will be competing for Great Britain after switching from Team USA (Kenworthy holds dual citizenship).Also Read: A tennis player yelled anti-gay slurs at the Olympics. He blamed the weather.The Beijing Winter Games will also feature a number of freshly out LGBTQ athletes, including Brazilian skeleton athlete Nicole Silveira and Team USA figure skater Timothy LeDuc, who will be the first out nonbinary athlete at the Winter Olympics.Team USA’s Brittany Bowe, a world record-holding speed skater, holds the honor of being the only out LGBTQ athlete to be chosen as a flag bearer for the Winter Olympics opening ceremony.Bowe, the only openly LGBTQ woman athlete on Team USA, will compete in her third Olympic games in Beijing.
SPOILER ALERT: This story contains details of this morning’s Beijing Olympics Opening Ceremony live on NBC.