Over the years, stars have invested a lot of their money into sports teams!
22.06.2023 - 13:49 / deadline.com
Legendary Olympic athlete Michael Johnson has called on sporting brands to support athletes who want to speak out about social change and other issues meaningful to them.
In an impassioned speech, given without notes, at the Cannes Lions international advertising festival, Johnson celebrated the modern era where athletes are more outspoken and pushing back “on the idea that they should just shut up and dribble.”
He praised stars such as LeBron James, Marcus Rashford, Lewis Hamilton, Megan Rapinoe and Naomi Osaka as “athletes pushing back at the status quo and using their voices the way they want to and feel they should.”
As for sporting brands and companies, Johnson said: “Those partnerships — where an athlete decides to partner with a brand that shares their values — can be extremely helpful for an athlete when they make that decision to use their voice if they have that sort of support.”
He compared this with the 1990s and earlier, when such figures as Muhammad Ali and Olympians Tommie Smith and John Carlos faced the wrath of fans and officials alike by confronting injustice (Ali’s boxing licence stripped after protesting the Vietnam War, while Smith and Carlos ostracised by the U.S. sports establishment). Johnson said: “The athletes who came before me were true heroes, but also cautionary tales.”
As a result, Johnson went on, the 1990s saw athletes stay almost silent on matters outside sport. “The most sought after and marketable athletes were those [who] you couldn’t tell anything about where they stood politically,” he said. “They were deemed safe.”
Johnson told the audience in Cannes: “Sport has always been an incredibly powerful tool, at the forefront of social change and issues around the world.” He added he’d
Over the years, stars have invested a lot of their money into sports teams!
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The Elder Scrolls V: Skyrim.GamesRadar reported on the use of artificial intelligence tool ElevenLabs for these mods last week, and the response continues to rumble on. Twitter user Robbie92, who drew attention to those actors whose voices have been subject to this software, said that the actors have been “abused by the modding communities” through “AI voice cloning to create and distribute non-consensual deepfake pornographic content.”With the rise of AI voice cloning, voice actors are being abused by the modding communities.
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Good afternoon Insiders, Max Goldbart here bringing you the latest from the world of international film and TV. Do read on. And sign up here if you haven’t already.
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Cosmopolitan Magazine’s editor-in-chief, stopped by Stagwell’s Sports Beach Monday morning to talk about her latest projects and her obsession with Amazon CEO Jeff Bezos and his fiance Lauren Sanchez.Q: You are a bit of a media jack of all trades. What are you doing while you’re in Cannes and what kinds of conversations are you looking forward to having during the festival?A: Right now, I’m working on waking up from a very late dinner last night at Hotel du Cap, which was extraordinarily fun. The whole of Cannes is like a sport, isn’t it? If you can get through to the end of it you deserve a medal. Q: I know. I think I need another coffee after this. It’s quite early. I wanted to ask you about some of your current projects. I know you’re doing production stuff. Tell me how you got into that. I know you have a big editorial background. What was your path?A: I was a journalist for a long time and then I was an editor for a long time and now I’m more entrepreneurial.
Michael Shannon recently reprised his role as General Zod in the new “Flash” film for DC Studios. This marks the first time the actor has had a starring role in a huge franchise film since the original time we saw Zod in 2013’s “Man of Steel.” And according to Shannon, that’s not by mistake, as the actor doesn’t really have any interest in acting in franchise films, not even a “Star Wars” feature.
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The future of sport for fans and advertisers alike lies in streaming, according to Marie Donoghue, Vice President of Global Sports Video at Amazon, as she offered a jaw-dropping statistic to support her case at a Cannes Lions event charting the evolution of live sports viewing.
Bad Bunny continues to make history. The music video for his hit song “El Apagón” was shortlisted for Cannes Lions Awards in the category of Excellence in Music Video and Entertainment.Bad Bunny breaks silence on pregnancy rumors with Kendall Jenner: ‘Makes me sad’Bad Bunny, Becky G, Maluma, and Shakira secure the most nominations for the 2023 Premios JuventudInside the design process for Bad Bunny’s collection with adidasA post shared by Kacho Lopez Mari (@mrsandbag)The announcement was made by Kacho Lopez Mari, the project’s director.“El Apagón is on the shortlist for the Excellence in Music Video and Entertainment category at the Cannes Lions Awards,” he wrote in Spanish.
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Patrick Frater Asia Bureau Chief NBCUniversal is to expand its One Platform advertising, technology, data and measurement system further into global markets through an alliance with international broadcast and tech partners. The move was announced on Tuesday at the Cannes Lions advertising convention in Cannes, France.International partners include Atresmedia from Spain, Bell Media from Canada, Channel 4 from the U.K., Mediaset from Italy, Seven West Media from Australia, Sky Media from the U.K., Italy and Germany, and Talpa from the Netherlands, TF1 Pub of France, Japan’s Tokyo Broadcasting Systems and Omnicom Media Group. “By bringing together leading local broadcasters and publishers across the world, NBCUniversal seeks to enhance the premium video ecosystem and build the foundation for greater industry advancement and collaboration at an international level, across data and identity, activation and automation, ad innovation, and measurement,” NBCUniversal explained in a statement.
Maggy Chan Guest Contributor As advertising market Cannes Lions kicks off, NBCUniversal’s managing director and executive VP of global advertising and partnerships, Maggy Chan, talks about the importance of creating global partnerships. This coming month, children all over the world will be released from school for the summer, and eventually lodge an age-old complaint: “I’m bored.” I know this one well. Summer travel was at the bottom of my parents’ budget list, which meant I found my own entertainment—pre-programmed, on the television. My sisters and I grew up in France, with two parents from Mauritius, East Africa. Just like our parents encouraged us to try every new food, I developed an after-school TV palette for all cultures. I devoured French children’s cartoons, but also Chinese movies, Bollywood musicals and all-American classics like “Grease” and “The Sound of Music.” In short, I became part of an international fandom.