here.IMAGINE A WORLD WITHOUT MUSIC – NOW IMAGINE SOMETHING ELSE.#NOMUSICONADEADPLANET pic.twitter.com/NgoXVWqRSG— MUSIC DECLARES EMERGENCY (@musicdeclares) April 22, 2022The study was led by the University of Glasgow’s Dr Matt Brennan, who said: “The project findings are exciting because they demonstrate a clear relation between engaged music fandom, increased concern about climate change, and desire for action. Music culture has a long history of playing a key role in social movements, and the evidence shows this link is still strong in the present day when it comes to the climate emergency.“This should send a strong message across the music industries – to record labels, concert promoters, streaming platforms, artists, and other sectors – that there is an appetite for industry initiatives to tackle climate change, and that fans support, and indeed demand, bolder action.