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ITV Commissioners Emphasize Network’s ‘Appointment Viewing’ Strategy, Commit to Increased Disability Representation
25.08.2021 - 15:51 / variety.com
K.J. Yossman ITV’s head of drama, Polly Hill, head of entertainment, Katie Rawcliffe, and head of factual entertainment, Sue Murphy, emphasized their desire for live, appointment viewing content during a panel discussion Wednesday at the Edinburgh TV Festival.
They also stated their commitment to improving disability representation.“The thing about ITV is it wants to entertain the nation, doesn’t it, so we are looking for hits,” said Hill. “That’s easier said than done, but I mean that’s what
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Peter Andre slams ITV for not 'protecting' Jeremy Kyle after show was axed
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Sony Music Korea Appoints New Managing Director Bobby Ju
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Chip & Joanna Gaines’ Magnolia Network Orders Two New Series Ahead Of Linear Launch, Two Pilots
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