International Disruptors: Front Row Filmed Entertainment Founder Gianluca Chakra Talks Bringing Indie Cinema To The Middle East & Local-Language Production Ambitions
09.02.2022 - 17:07
/ deadline.com
Welcome to Deadline’s International Disruptors, a feature where we shine a spotlight on key executives and companies outside of the U.S. shaking up the offshore marketplace. This week, we’re talking to Gianluca Chakra, founder and managing director of pan-Arab distribution outfit Front Row Filmed Entertainment. The company, which was founded from humble beginnings in 2003, is now one of the most prominent companies in the Middle East and recently launched its first production with Netflix, Perfect Strangers.
It’s been an auspicious start to the year for Gianluca Chakra’s pan-Arab outfit Front Row Filmed Entertainment. The company, which has long been at the forefront of distributing top-shelf independent cinema to the Middle East region, kicked off 2022 with its first production Perfect Strangers, the latest international remake of 2016 Italian hit Perfetti Sconosciuti. Netflix boarded the project last year after signing a first-look deal with Front Row, marking the streamer’s first Arabic original feature.
“I remember watching the original in Italy and I was amazed by how many people were fighting when they came out of the cinema,” recalls Dubai-based Chakra. “All of these couples came out of the film and were at each other’s throats, and I thought it was insane. I immediately thought someone should remake this.”
The premise of the comedy-drama follows seven long-time friends who play a game over dinner by putting their cell phones on the table and revealing every text message or phone call they receive in the evening. It’s since spawned 18 international versions, making it one of the most remade films of all time.
For Chakra, it was the ideal launching pad into the production fray and the film’s structure offered up a
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