I accidentally sparked a global fashion trend and haven't seen a penny
23.04.2022 - 20:41
/ manchestereveningnews.co.uk
Peter Boothroyd was living alone in a caravan when he discovered he had accidentally sparked a global fashion brand.
To say the musician, from Bury, was bemused would be an understatement. Working under his surname Boothroyd, Peter has been recording and playing music since 2012.
Although he has achieved modest success, he has never produced any official merch. So when he saw pictures of people wearing clothes with his name emblazoned across them, he was stunned.
The images, which he found littered across Facebook, showed people in countries such as South Korea, India and Argentina donning items of clothing with 'Boothroyd' across the front and 'Tri-Angle' records - a label Peter has released music with - underneath.
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"It's so bizarre," said Peter, aged 29. "I was completely isolated and living in a caravan whereas a lot of the people wearing this stuff seemed to be having a great time and living a better life than me. I don't know how it started but it's just continued to spread.
"I haven't made any money from it at all but I just kept finding it funny and laughing. It's so popular and they have no idea who I am."
After leaving Bury for London almost a decade ago, Peter began recording "obscure electronic music". He released a debut album "Idle Hours" in 2014 which led to him playing shows across the UK and Europe.
When the pandemic began in early 2020, Peter moved from London to Morecambe where he lived in a caravan while working on new music.
One day, he received a message on Instagram out of the blue. It showed an Argentinian pop star wearing a t-shirt bearing his artist logo. Although confused, he said he initially found it