Fox, Netflix Quietly Built Sports Ad Deal That Wasn’t Based on TV Ratings (EXCLUSIVE)

Sky have released a deal on the stunning iPhone 15 Pro Max that could end up saving customers a whopping £240.

Matt Donnelly Senior Film Writer Netflix has taken worldwide rights on the horror-thriller “Don’t Move,” a new genre entry from producer Sam Raimi (“The Evil Dead,” “Drag Me to Hell”). The project is led by Kelsey Asbille, breakout on the FX anthology series “Fargo” and “Yellowstone,” alongside frequent Ryan Murphy player and “The Big Short’ star Finn Wittrock. It follows a seasoned serial killer who injects a grieving woman with a paralytic agent while the two of them are isolated deep in the forest.

Brian Steinberg Senior TV Editor E.W. Scripps hopes the recent surge of interest in Caitlin Clark and JuJu Watkins will serve it well in a different sort of match-up, the one that takes place every year between TV networks and advertisers. Scripps is highlighting recent rights deals that help its ION broadcast network serve up both a Friday-night WNBA showcase as well as Saturday-night doubleheaders from the National Women’s Soccer League.

Brian Steinberg Senior TV Editor CBS is forecasting that viewer interest in the ins and outs of national weather is about to gain new wind. Wendy Fisher, a longtime senior executive at ABC News who ran its newsgathering operations, has been named to lead a newly formed national weather-news operation that will work with both national and local news programs across CBS’ news-and-stations unit. “This is a significant team effort, as Weather coverage plays a role in virtually every program produced by CBS News and Stations,” said Adrienne Roark, president of content development and integration for the Paramount Global division, in a memo sent to staffers Monday.

Joe Otterson TV Reporter Kurt Sutter‘s upcoming western series “The Abandons” is rounding out its cast. Variety has learned exclusively that Ryan Hurst, Michael Greyeyes, Michiel Huisman, and Toby Hemingway have all joined the Netflix series in recurring roles. Exact character details are being kept under wraps.

Brian Steinberg Senior TV Editor The outsized audience for this week’s highly-watched women’s NCAA basketball match between Iowa and LSU may also have noticed that many of the commercials seen during the game belonged to AT&T, State Farm, Home Depot and Gatorade. There was good reason. Optimum Sports, a media agency that specializes in sports properties and is part of ad giant Omnicom Group, had quietly snatched up 35% of advertising time during the game, a record setter in terms of viewership for women’s sports and the latest example of how interest in female players and the leagues in which they play is booming.

Brian Steinberg Senior TV Editor Does the sports world have room for April Action after weeks of March Madness? Fox aims to answer the question in 2025 when it launched a new post-season college-basketball tournament in tandem with large sports and music promote AEG Worldwide. The College Basketball Crown will rely on 16 teams drawn largely from the Big Ten, Big 12 and Big East conferences, with the possibility of other participants.

Brian Steinberg Senior TV Editor Add “Call Her Daddy” podcast host Alex Cooper to the list of non-traditional commentators taking part in NBCUniversal’s activities around the 2024 Paris Olympics. Cooper will lead “Watch with Alex Cooper,” a series of interactive watch parties that will stream on NBCU’s Peacock during Olympics activity.

Michaela Strachan has opened up on the tragic death of her best friend, who died 10 years after her own shock diagnosis. The 57 year old animal lover, lives happily in South Africa with her partner Nick Chevallier - a wildlife director and cameraman - and their 18 year old son, Nick. But in 2014, Michaela’s world was turned upside down when she was diagnosed with breast cancer and underwent a double mastectomy, at 48 years old.

Alton Towers has slashed its prices ahead of Easter so families and day-trippers can get into the park for a lot less when compared to buying a typical advanced ticket or a lot more costly pass on the gate. The newly launched deals offer 30% off entrance this half term, but you've got to book soon.

Selome Hailu The Golden Globes will air on CBS and livestream on Paramount+ for another five years, per a new deal with Dick Clark Productions that also puts the American Music Awards on the Eye Network. The agreement kicks off with the January 2025 telecast of the Golden Globes.

Esteemed British writer David Nicholls is not precious when it comes to adaptations of his novels and cites Netflix’s recent adaptation of his 2009 novel One Day as being a perfect example of how being open-minded to fresh ideas on established material can result in good work. 

Brian Steinberg Senior TV Editor The day after the Super Bowl typically brings with it another kind of celebration: Nielsen’s annual announcement of the size of the audience for the NFL extravaganza. This year, someone stole some of the spotlight from the measurement giant with an end run. In the early afternoon hours of Feb.

Brian Steinberg Senior TV Editor Hallie Jackson is taking NBC’s venerable “Nightly News” to Washington D.C. for one night each week. The NBC News senior Washington correspondent has been named the new anchor of NBC’s Sunday evening-news broadcast, taking the reins from Kate Snow.

Brian Steinberg Senior TV Editor NBCUniversal hopes to create a new type of event when its coverage of the Paris Olympics kicks off in late July. You don’t have to be an athlete to participate. When viewers of the company’s Peacock streaming hub open Olympics coverage, NBC is likely to ask some of them if they’d like to order food or beverages.

Brian Steinberg Senior TV Editor Taylor Tomlinson has proven herself to be a big draw among younger crowds and those savvy with social media. Now CBS hopes the new “After Midnight” host will have similar appeal with a decidedly niche sector: B-to-B advertisers. The network is trying to develop partnerships with a cluster of marketers that typically find their customers among decision-making executives at corporations.

Beauty buffs are snapping up an anti-ageing skincare set that is said to smooth fine lines and wrinkles for younger, plumper skin that has been reduced on the Debenhams website. The set, which contains three luxury skincare products containing hyaluronic acid, Vitamin C and CBD, has been discounted by over 80% - but you've got be quick as we don't know when the deal will end.

Billie Piper has opened up about her divorce from ex-husband Laurence Fox.Doctor Who star Piper and Fox split in 2016 after eight years of marriage, where they now co-parent two children together. Fox recently lost a High Court libel case after he was found guilty of defaming a former Stonewall trustee and popular drag queen Crystal by calling them “paedophiles”.In a new interview with Vogue, Piper shared her feelings on her controversial ex, saying: “Of course I have feelings on that, I’m not dead inside.”“I’ve had to make some choices and a divorce speaks for itself,” she continued, and then added: “Or at least it should!”Piper also revealed that she co-parents with Fox “with enormous difficulty”.

The upcoming sports streaming service from ESPN, Fox & Warner Bros. Discovery has found its boss.

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