Emmy FYC Circuit Turns to Crafts Amid WGA and SAG-AFTRA Strikes
21.08.2023 - 19:39
/ variety.com
Michael Schneider Variety Editor at Large For those of us who write about the industry, it’s been a bit of a challenge finding ways to still cover the Emmy Awards, especially as Phase 2 voting got underway on Aug. 17. My colleague Emily Longeretta, who oversees our special Emmy extra editions, has gotten creative in turning some of our podcast interviews into stories, for example, and relying on other approaches to covering nominated shows and talent.
And Variety‘s wonderful art team, who would normally shot portraits of nominees for Phase 2, have instead come up with fun, lively collages of the players instead. Lemonade out of lemons. It’s a tricky time even for the reps.
That’s because what writers can or can’t do when it comes to press is still a bit hazy. As best we understand it, writers can talk as long as the media appearance has not been arranged by the PR apparatus at a struck company. It all depends on how comfortable the individual writer is — and there’s been a lot of back and forth.
Perhaps not a video, but a story is fine. Or a podcast is OK… as long as a studio isn’t sponsoring that episode. And no matter what, make sure there’s a disclaimer that this was conducted either prior to the strike or independent of any studio/network involvement.
Those limitations has forced everyone in the FYC biz to pivot while finding ways to still celebrate the best work of the year. Directors who also serve as executive producers have now been called to the frontlines to be the voice of their shows, for example. And luckily, because directors have much more involvement on shows in TV’s platinum age, they’re able to talk a lot more about the showrunners’ visions or how a certain tone was found.
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