Taylor Swift‘s ‘Cruel Summer’ has re-entered the Top 40 of the UK singles charts four years after its release.The song was released on Swift’s 2019 LP ‘Lover‘, but never formally released as a single somewhat due to the outbreak of the COVID pandemic.After a rise in streams after the start of Swift’s ‘Eras’ tour, where she played ‘Cruel Summer’ live for the first time, it was then released as an official single by her label this month.After the re-release, ‘Cruel Summer’ has shot up the charts and now sits at Number 12, passing its original peak of Number 27 from 2019, per BBC News.At a recent ‘Eras’ tour show, Swift thanked fans for their streams of ‘Cruel Summer’, which had led the label to release it as a single.Swift told fans at Pittsburgh’s Acrisure Stadium that the song was her “pride and joy” and her “favourite” off her 2019 album.“The weirdest, most magical thing is happening,” Swift said from the ‘Eras‘ tour stage [via Billboard]. “It’s never happened to me in the whole time I’ve ever been doing this.“‘Cruel Summer’ is a song, I just played it a second ago.
‘Cruel Summer’ Season 2 Makes A Splash On Freeform With Network’s Top Telecast In 2 Years
16.06.2023 - 21:21 / deadline.com
EXCLUSIVE: Cruel Summer has made a splashy return to Freeform, with the Season 2 premiere marking the network’s top telecast in two years — since the Season 1 finale of the hit series in June 2021.
After seven days of delayed viewing, the Season 2 premiere drummed up 2.6M viewers across linear and digital platforms, according to Freeform. That’s up more than 1,000% from the live+same-day audience of 223,000.
Through two episodes, Cruel Summer is averaging 2.3M total viewers, marking Freeform’s most-watched season two series of all-time and Freeform’s No. 1 current series.
The series is finding continued success due to its next-day availability on Hulu, which is opening it up to a wider audience. In its debut week, the first two episodes of Cruel Summer Season 2 were the most-watched scripted TV episodes on Hulu via SVOD on-demand.
Set in an idyllic waterfront town in the Pacific Northwest, the next chapter of Cruel Summer follows the rise and fall of an intense teenage friendship. Approaching the story from three different timelines surrounding Y2K, the season twists and turns as it tracks the early friendship between Megan, Isabella and Megan’s best friend Luke, the love triangle that blossomed, and the mystery that would impact all of their lives going forward.
Season 2 stars Sadie Stanley, Lexi Underwood, Griffin Gluck, KaDee Strickland, Lisa Yamada, and Sean Blakemore. Paul Adelstein and Braeden De La Garza recur.
Cruel Summer comes from studio eOne and was created by Bert V. Royal. Elle Triedman serves as showrunner. Executive producers include Triedman, Bill Purple, Tia Napolitano, and Iron Ocean Productions’ Jessica Biel and Michelle Purple.
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Taylor Swift to release Cruel Summer
Taylor Swift will release 'Cruel Summer' as her next single. The 33-year-old singer had initially planned to release the track - which featured on her 2019 album 'Lover' - in summer 2020 but her plans changed due to the COVID-19 pandemic, and after being left "truly perplexed" by the song's sudden surge in popularity on the streaming charts, the 'Shake It Off' hitmaker has confirmed it is finally getting an official release. Speaking on stage during her 'Eras' show in Pittsburgh, Pennsylvania, on Saturday (17.
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