‘Black Adam’ Filmmaker Jaume Collet-Serra On Pic’s October Release, Its Place In DC Universe & A Dwayne Johnson We’ve Never Seen Before — Comic-Con
23.07.2022 - 03:27
/ deadline.com
EXCLUSIVE: Sometimes things are just meant to be, and in a great way.
Warner Bros and New Line were faced with the daunting task of moving another tentpole out of this summer, specifically Dwayne Johnson’s foray into the DC verse, Black Adam.
The movie, which reps filmmaker Jaume Collet-Serra’s reteam with the action star after last summer’s Jungle Cruise, was originally expected to open next weekend, July 29. but was forced to move Oct. 21 due to the pandemic backlog of VFX houses and the movie’s 2K-plus visual effects shots (Warners backfilled the date with Johnson and Kevin Hart’s animated DC League of Super Pets, which we hear could have a $30M start).
But when one door closes, another opens, and now Black Adam gets to make a seismic splash in Hall H tomorrow. San Diego Comic-Con’s return to in-person after three years during the pandemic wouldn’t be complete without the booming presence of the Rock. Some panels here at SDCC (The Rookie, Abbott Elementary) beamed their cast in virtually. Heck, never, for the Rock.
“When Dwayne commits to something, he does it big,” said one source with knowledge about the action star’s maneuvers here at SDCC.
During the pandemic when movie theaters were closed, studio marketing folk griped they couldn’t launch a tentpole without the advertising and box office capitals of NYC and LA open.
Well, it’s been clear, you can’t trigger an earthquake on a superhero movie without stepping foot at San Diego Comic-Con, and the estimated low million dollar spend it takes to shout your message to the sky here is worth every penny. And adding to that is Johnson’s gargantuan reach to 460 million social media followers across Instagram, Twitter, Facebook and Tik-tok.
Johnson is already chronicling SDCC:
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