The Met Office has issued its verdict following claims snow and sub zero temperatures will arrive in Scotland in a matter of days.
11.10.2023 - 12:23 / manchestereveningnews.co.uk
Asda is slashing the price of 232 branded and own-label products following a £9 million investment.
The supermarket giant said the move is the latest in an effort to support families facing pressure from the cost of living crisis. On average, prices are being cut by 14 per cent, including on bread, fresh fruit, vegetables, and fresh meat.
It comes after £35 million was invested to reduce the price of over 600 products in July and August. Asda's Income Tracker revealed that more than 60 per cent of households saw their disposable incomes fall in August compared to the same period in the year before.
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Kris Comerford, Asda’s Chief Commercial Officer, said: “While the recent fall in inflation is welcome news, the average UK household is almost £80 per month worse off compared to two years ago, according to our latest Income Tracker data. This is the third price drop campaign we have launched in the last four months to support our customers, and our investment is focused on lowering the prices of popular products that make up the core weekly shop. We’re also continuing to work closely with our suppliers and whenever there are further opportunities to pass on commodity price savings to customers we will do so.”
Here are some of the featured products which will see their prices drop from today (October 11) both in-store and online:
Product
Current price
New price
Asda Braeburn Apples (Loose per kg)
£2.00p
£1.80p
Asda Pears (Loose per kg)
£2.50p
£1.80p
Asda Strawberries 12x350g
£2.50p
£2.15p
Gammon Steaks
The Met Office has issued its verdict following claims snow and sub zero temperatures will arrive in Scotland in a matter of days.
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