Nearly 9 million people tuned in to watch Frog, Turtle, and Night Angel duke it out for the Golden Mask on The Masked Singer Season 3 finale. That's an improvement over the Season 2 finale and with Season 4 already on deck, it's safe to say this is a cow the network intends to keep milking well into the future. (Side note: why haven't we seen a cow costume yet?! Get on that, Masked Singer!)