Universal Theme Park Chief On How Orlando’s Epic Universe “Will Take Us To The Next Level”
14.09.2023 - 18:35
/ deadline.com
The CEO of Universal Destinations & Experiences said hopes are high that the new Epic Universe theme park in Orlando set to open next year will extend visitor stays from three or four days to a full week as a new destination for families with kids age eight and above – Universal’s target demo.
That would be huge. Epic “will take us to next level,” he told investors at a BoFA media conference today. Epic will be the company’s third park in Orlando. Four themed lands surrounding a central hub, it is rising with the most advanced technology of any Universal park, he said, including next-generation robotics, drone technology and a facial recognition system to ensure guests a “frictionless” experience.
With Epic likely to drive visitors, and boost the park’s market share, Comcast-owned NBCU is adding thousands of hotel rooms. The Orlando airport is building a new terminal, which will add capacity, and train service from Miami is taking hold, said Woodbury, who doesn’t appear often at investor events. The Epic property will be about three miles from the existing parks on the “north campus,” or a 25-minute ride on a road the company’s rebuilt to include a median for a dedicated Universal fleet of electric buses.
Universal Orlando Resorts — Universal Studios Florida, Universal’s Islands of Adventure, Universal’s Volcano Bay and Universal CityWalk — unveiled Epic in 2019 with construction delayed during Covid. It will include among other attractions a version of the Super Nintendo World land in California and Japan (confirmed) and a How To Train Your Dragon Land (rumored). Construction at the site is carefully monitored by theme park enthusiasts.
Theme parks in general, flattened by Covid, experienced an unprecedented
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