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Ubisoft says it is still primarily targeting premium game releases

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Ubisoft’s recent first quarter earnings call, CEO Yves Guillemot has said that around 80 per cent of the company’s current investments are premium titles.Guillemot said (thanks, VGC): “around 80 per cent of our current investments are targeted at significantly expanding our premium offering by growing our biggest existing franchises, by building new IPs with a focus on player engagement and social interaction, and by adding blockbuster license entertainment brands to our portfolio.”He added that.

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