The NFL really, really, really, wants a Taylor Swift halftime show in 2025!
20.02.2024 - 13:31 / deadline.com
Overall TV use in January hit a 4-year high (not counting the early pandemic months of 2020), Nielsen said, as new originals and an NFL playoff game helped streaming set a single-day record.
In the latest edition of The Gauge, the measurement firm’s monthly snapshot of linear TV and streaming viewing (see full chart below), streaming was far and away the most popular conduit for viewers. It captured 36% of TV usage, followed by cable at 27.9% and broadcast at 24.2%.
Total TV usage rose 3.7% over December, Nielsen said, and also 1.4% over January 2023. This January also registered three of the top 10 days of overall TV usage since May 2021. January 13 was the most-streamed day in history, with 40.8 billion viewing minutes, a chunk which came from the Kansas City Chiefs-Miami Dolphins wild-card playoff game. Including local broadcast affiliates in Kansas City and Miami, which carried the game along with Peacock per the league’s rights agreement with NBCUniversal, the game drew almost 3.9 billion viewing minutes.
For the first time since May 2023, the top streaming title was an original, as Netflix’s Fool Me Once racked up 6.5 billion viewing minutes over the course of the month. Reacher on Prime Video was another notable original, finishing in fourth place overall with 4.3 billion minutes.
Peacock led all platforms with a 29% month-to-month increase, pushing its market share to 1.6%, the highest level in its history.
YouTube notched its 12th consecutive month as the top streaming platform, with 8.6% of TV usage. (Read Deadline’s exclusive interview with two top YouTube execs about the milestone.)
Here is the full Gauge chart for January:
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The NFL really, really, really, wants a Taylor Swift halftime show in 2025!
Black Lives Matter’s Los Angeles chapter and co-director of the activist wing of the advocacy organization, Black Lives Matter Grassroots.When one user asked her to elaborate on her opinion she replied: “I said FEEL, not think. Kind of like that feeling I get when there are too many American flags.” In the same post someone commented that “Literally everything is racist.” Abdullah responded “Indeed!”A few hours later, she followed up in another post on X after the Kansas City Chiefs had won the game: “Why do I feel like this was some right-wing, white-supremacist conspiracy?!?! Booooooo!!!! #SuperBowl.”Why do I feel like it’s slightly racist to be a Taylor Swift fan?“Folks think they’re attacking me by asking why I think everything is racist…I’m not offended.
Don Omar and Machine Gun Kelly just took the stage to sing “Danza Kaduro” at the annual Premio Lo Nuestro, in Miami, Florida.
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This is heartbreaking. A 16-year-old was killed in a car accident while on the way to Taylor Swift’s Eras Tour concert in Australia.
“We still have parties that are walking into hospitals,” Kansas City police chief Stacey Graves said this afternoon in the aftermath of a fatal mass shooting following the Super Bowl celebrations at the metropolis’ Union Station.
girls had a relationship that was less than golden.Bea Arthur and Betty White’s contentious relationship has been the subject of speculation for decades.The “Golden Girls” co-stars allegedly had issues when working together on the classic 1980s sitcom. According to TV screenwriter Stan Zimmerman’s new book “The Girls: From Golden to Gilmore,” Arthur — who died in 2009 — believed White was two-faced.“During our time on set, I never felt tension between the two,” Zimmerman wrote.
There’s already been plenty of amateur AND professional lip readers trying to make out what Taylor Swift and Travis Kelce said to one another at the Super Bowl. But who needs ’em??
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The Kansas City Chiefs are now back-to-back Super Bowl Champions. Along with collecting another ring, they’ve also once again set the record for the most-watched Super Bowl of all time.
Now that the Super Bowl is over, the next speculation in Taylor Swift mania is whether she will be going to the White House for the traditional winning team celebration for the Kansas City Chiefs.
Todd Spangler NY Digital Editor How big was the Taylor Swift effect on the Super Bowl? Her impact on viewership of CBS’s Super Bowl LVIII telecast will continue to be debated even after ratings for TV’s biggest event of the year come out. But it’s undeniable that Swift — who jetted from Tokyo to Las Vegas to cheer on beau Travis Kelce and the Kansas City Chiefs in Sunday’s Super Bowl — has ratcheted up interest in the NFL and is responsible for recruiting a new cadre of fans to pro football.
Whitney Houston.Every time I hear someone on “American Idol” or “The Voice” attempt the impossible by singing one of her songs.Every time I hear “I Wanna Dance with Somebody” in a bar or club and watch generations of women and men — both gay and straight — shimmy and sing at the top of their lungs.And every Grammys since I was there in Los Angeles that weekend when she shockingly passed — at age 48 — the day before music’s biggest night on Feb. 11, 2012.But perhaps I miss Houston the most every single time that someone steps up to the mic to sing “The Star-Spangled Banner” at the Super Bowl.
Patrick Mahomes just picked up another win at the 2024 Super Bowl on Sunday (February 11) at Allegiant Stadium in Las Vegas.
Travis Kelce didn’t get to be in the company of his good luck charm on Super Bowl eve.
hate coverage of Swift, 34, rooting for the Kansas City Chiefs and tight end Travis Kelce, 34, to “get a f–king life.” “[For] all of you that are complaining about Taylor Swift being at games, get a f–king life. It’s her f–king boyfriend!” Adele said in a clip, taken Saturday at her Las Vegas residency show, that’s circulating on social media.“I want the [San Francisco] 49ers to win but I also want the Chiefs to win.