‘The Walking Dead’ Is Unleashing a Swarm of NFTs for Final Season (EXCLUSIVE)
02.02.2022 - 19:24
/ variety.com
Todd Spangler NY Digital EditorA wave of zombies is about to descend on the still-frothy world of NFT hype.For its long-running flagship drama “The Walking Dead,” AMC Networks is taking a big swing at the ongoing mania for nonfungible tokens — with a multiyear NFT strategy aimed at keeping the undead franchise alive long after the show leaves TV.AMC has teamed with NFT creative studio startup Orange Comet, which is serving as producer and marketplace for broad array of “TWD” NFT content.The custom NFTs will be released in multiple drops, with the first taking place on Sunday, Feb. 20, at 1 p.m.
ET to coincide with the premiere of Part 2 of 3 of “The Walking Dead’s” expanded final season, airing that evening at 9 p.m. ET on AMC.
The initial collection includes 10,000 generative art pieces, priced at $50 each, featuring iconic past and current characters from “The Walking Dead.” The drop also includes 750 original animations inspired by “TWD” scenes for $250 each. The NFTs will be available for purchase using credit cards as well as cryptocurrency on Orange Comet’s marketplace.In addition, Orange Comet will sell NFT “Walker Access Passes” — available to purchase for only 24 hours, priced at $311 (a nod to Season 11).
Each of these is a unique one-to-one NFT that will grant access to exclusive future “The Walking Dead” NFT drops throughout the year. After the 24-hour window, the “Walker Access Pass” will not be available again for an entire year.“As the ‘Walking Dead’ flagship series enters into its final stretch this year, we are excited to provide our hordes of passionate fans with a unique, new way to celebrate the series they’ve loved for the past 11 seasons,” said Kim Kelleher, president, commercial revenue and
.
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