The Best, Worst and Weirdest Moments of Upfronts Week 2022
20.05.2022 - 00:25
/ variety.com
Fox Corp, Telemundo, TelevisaUnivision, Disney, YouTube, Warner Bros. Discovery, Paramount and the CW.
It was evident that NBC, ABC, Fox and CBS are no longer the only stars of the show here, and the Big Four took their place among the streamers and cable channels touted by parent companies throughout the week. Now that it’s all been said, spun and quipped, Variety‘s team TV reporters and editors have taken a step back to assess the highs, lows and trends of upfronts week.WHAT NEW SHOWS? Back when they were the broadcast upfronts, the presentations often lasted as long as three hours, as networks sometimes rolled out long looks at each pilot.
When a network was feeling really bullish, like the year ABC premiered “Modern Family,” it screened the entire show for the crowd of media buyers. And then there was the detailed analysis each network would give on its schedule, and why this year’s lineup was bolstered by, of course, their “best pilot season ever.” Cut to 2022 and the return of the upfronts — but not the return of the pilot cutdowns.Throughout the week there were very few actual trailers or promos of new shows, as the congloms opted for more of a holistic pitch about their entire corporate offerings.
ABC, NBC and Fox didn’t mention their fall schedules at all — and actually, in an upfront first, Fox didn’t even have a schedule ready to share. At Paramount, which did quickly roll through CBS; fall timeslots, the leads of the various current “Star Trek” TV franchises were employed to tell the audience to go home and watch the trailers on an upfront website instead.CLICK HERE to follow Variety’s coverage of Upfronts 2022A MARVEL-OUS MOMENT What does Comic-Con have that the upfronts don’t? Maybe not much after Kevin
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