Spotter Hires Damon Berger, Former Mattel, Fullscreen and What’s Trending Exec, as Head of Biz Dev & Operations (EXCLUSIVE)
09.06.2022 - 19:59
/ variety.com
Todd Spangler NY Digital EditorSpotter, a startup that pays YouTube creators cash up front for monetization rights to their video libraries, has hired digital media veteran Damon Berger as executive VP of business development and operations.Berger most recently was chief marketing officer at kids and family entertainment company WildBrain. Prior to that, he served as VP, head of digital engagement for toy giant Mattel, and worked at now-defunct YouTube creator network Fullscreen (then owned by AT&T/WarnerMedia) as VP of global strategic partnerships.In 2010, Berger and Shira Lazar co-founded What’s Trending, a news network hosted by Lazar covering YouTube trends and personalities.
Prior to that, he was director of digital marketing at 20th Century Fox and had worked as a creative development manager at ABC Studios. At Spotter, Berger will focus on developing relationships with large-scale creators, lead strategy around developing partnerships with established brands and organizations, and help drive corporate growth opportunities.
He started at the company June 1 and will split his time between Denver and Spotter’s L.A. headquarters.“Damon has spent his career forging meaningful relationships within media and entertainment and we look forward to harnessing his experience to create even more value for the creators we work with,” Aaron DeBevoise, Spotter’s founder and CEO, said in a statement provided to Variety.Berger commented, “I’ve long believed that creators are the future of the entertainment industry and it has been so exciting to work to empower creators over the past decade and accelerate that trend.
The website popstar.one is an aggregator of news from open sources. The source is indicated at the beginning and at the end of the announcement. You can
send a complaint on the news if you find it unreliable.