Meghan Markle sent Taylor Swift a handwritten invitation to appear on her now cancelled podcast but the pop superstar declined the offer.
06.06.2023 - 21:19 / deadline.com
Spotify is cutting 200 jobs, about 2% of its workforce, in a revamp of its podcast business.
Sahar Elhabashi, VP, Head of Podcast Business, outlined the plans in a blog post.
“We are expanding our partnership efforts with leading podcasters from across the globe with a tailored approach optimized for each show and creator,” the exec explained. “This fundamental pivot from a more uniform proposition will allow us to support the creator community better. However, doing so requires adapting.”
The cuts follow a larger staff reduction earlier this year, when 6% of the total workforce (then at 9,800) left the company. One prominent departure amid those layoffs was Dawn Ostroff, a TV industry veteran and former head of Condé Nast Entertainment who had signed a number of pricey and high-profile talent deals during her tenure at Spotify.
In recent months, a number of prominent podcast names have left Spotify, among them Jemele Hill, Brené Brtown, Esther Perel and and Barack and Michelle Obama’s Higher Ground.
The new round of cutbacks, Elhabashi explained, do not indicate a step-back from originals. “As a key component of our focus on creators, we remain committed to original programming,” he wrote. “As part of this next phase, we will be combining Parcast and Gimlet into a renewed Spotify Studios operation that will continue to produce a wide range of high-impact originals, including Stolen, The Journal, Science Vs, Heavyweight, Serial Killers, and Conspiracy Theories.” Spotify Studios and The Ringer, he added, will “greenlight new shows with an increased focus on always-on programming that drives strong, loyal audiences and attracts advertisers.”
A new executive structure was announced along with the 2% cuts.
Julie McNamara,
Meghan Markle sent Taylor Swift a handwritten invitation to appear on her now cancelled podcast but the pop superstar declined the offer.
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Charna Flam Bill Simmons, the Ringer founder and head of podcast innovation and monetization at Spotify, recently ridiculed Prince Harry and Meghan Markle on his podcast, labeling the couple as “fucking grifters” Simmons’ comment follows the Duke and Duchess of Sussex’s Thursday announcement that their production company, Archewell, had severed ties with the audio company. The pair inked a $20 million deal with Spotify in 2020. “‘The Fucking Grifters.’ That’s the podcast we shoulda launched with them,” said Simmons on his self-titled podcast. “I gotta get drunk one night and tell the story of the Zoom I had with Harry to try and help him with a podcast idea. It’s one of my best stories.”
was more of a casual fling than a long-term romance. was not renewed by the audio streamer for a second season, and Spotify and Archewell have confirmed their mutual decision to part ways. At least the breakup seems mostly amicable. According to , part of the reason for the split was Archewell's “low output of content,” as Spotify usually requires more regularly released series or episodes for its exclusive deals.
The Sussexes have separated from Spotify, Deadline has confirmed.
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Spotify laid off some 6% of its 6,600-strong workforce.As the streaming platform gears up to scale down its internal operations, redundancies are now officially reaching 2% of its entire workforce — a staggering number considering how recent the investment took place.In a blog post on the streaming platform, Spotify’s head of podcast business Sahar Elhabashi wrote, “We are expanding our partnership efforts with leading podcasters from across the globe with a tailored approach optimized for each show and creator.”“This fundamental pivot from a more uniform proposition will allow us to support the creator community better,” Elhabashi continued.“However, doing so requires adapting … As a result, we have made the difficult but necessary decision to make a strategic realignment of our group and reduce our global podcast vertical and other functions by approximately 200 people, or 2% of Spotify’s workforce.”The cuts prove that the company is failing to see the results it had hoped for in the podcast arena — despite pumping billions of dollars into having Markle and Joe Rogan’s podcasts on its platform.However, Markle’s “Archetypes” podcast has struggled to remain at the top since its debut in August 2022 as by November, the podcast slid down to number 22 in the charts.For his part, Rogan’s podcast suffered a series of controversies ranging from Covid-19 vaccine misinformation to being accused of using racial slurs and making antisemitic comments.In 2021, it was reported that Meghan and Harry received a cool $25 million from Spotify for singing on the dotted line for a lucrative audio deal.More recently, Markle was honored at the 48th annual Gracie Awards where she picked up a gong for her podcast — though she was not
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Todd Spangler NY Digital Editor Spotify is undertaking a “strategic realignment” of its podcast division, laying off about 200 staffers. Sahar Elhabashi, Spotify’s VP, head of podcast business, announced the job cuts in a memo to employees Monday that was shared publicly. The 200 employees represents about 2% of the audio streamer’s worldwide workforce. The layoffs come after Spotify cut 6% of its total headcount earlier this year and saw the exit of Dawn Ostroff, chief content and advertising business officer, who had previously headed Spotify’s podcast business “We are expanding our partnership efforts with leading podcasters from across the globe with a tailored approach optimized for each show and creator,” Elhabashi wrote. “This fundamental pivot from a more uniform proposition will allow us to support the creator community better. However, doing so requires adapting; over the past few months, our senior leadership team has worked closely with HR to determine the optimal organization for this next chapter. As a result, we have made the difficult but necessary decision to make a strategic realignment of our group and reduce our global podcast vertical and other functions by approximately 200 people, or 2% of Spotify’s workforce.”
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Spotify is laying off 200 workers from its podcast division, or about 2% of its total global workforce, the company disclosed in a memo disclosed publicly Monday. Spotify VP and podcast head Sahar Elhabashi wrote that the cuts are part of a strategic shift to expand partnership efforts “with a tailored approach.”“This fundamental pivot from a more uniform proposition will allow us to support the creator community better,” Elhabashi wrote.