deadline.com
10.09.2020 / 20:13
Former Dick Clark Prods. CEO Allen Shapiro, Investor John Howard Launch Celebrands To Build Celeb-Driven Cos; Early Stakes In Aviation Gin, Kardashian Projects
Jill Goldsmith Co-Business EditorEXCLUSIVE: Entertainment industry veteran Allen Shapiro and long-time investor John Howard have launched Celebrands, a company that will create, acquire and grow consumer facing brands with celebrity owners and partners, the duo tells Deadline.They will be growing a business that started earlier with principal investments in three celebrity brands, Ryan Reynolds’ Aviation American Gin, Khloe Kardashian’s clothing line Good American and Kim Kardashian West’s