Rupert Murdoch’s Talk TV: With Donald Trump Row Now Center Stage, Will Piers Morgan’s Grand Comeback Bring Viewers & Plaudits?
22.04.2022 - 11:53
/ deadline.com
Well it has certainly started with a bang.
The Rupert Murdoch-backed Talk TV hasn’t even reached launch day yet Piers Morgan is already generating global headlines for his spat with Donald Trump, after a promo clip of the opening of Morgan’s Uncensored Talk TV tentpole showed the former POTUS storming off set.
With rumors abounding that the conflict may have been generated for publicity, Morgan once again finds himself the talk of the media and the news channel hasn’t even debuted.
Talk TV will launch Monday by placing Morgan center stage, one year after he himself stormed off the set of ITV’s Good Morning Britain due to a row over comments about Meghan Markle’s mental health.
Speaking to Deadline this week before the Trump saga, the execs behind Talk TV spoke confidently that the network will “represent what people feel and think.”
Piers Morgan Uncensored will air from 8pm-9pm nightly and Murdoch’s News UK, which owns Talk TV, has made no secret of building the schedule around the firebrand presenter. Uncensored will also be simulcast in the U.S. on Fox Nation and on Sky Australia, tapping into Murdoch’s vast global empire and handing former CNN anchor Morgan a huge platform. He recently teased a fourth country being interested in the simulcast.
News UK also owns major UK newspapers The Times, The Sunday Times and The Sun and executive producer Vivek Sharma said Talk TV will leverage the power of these ancient British institutions, along with the likes of Times Radio and Talk Radio, to understand in great depth the psyche of the average viewer.
“We feel much more able to represent what people feel and think using all the knowledge we have in this [News UK] building,” said Sharma, as he chatted to Deadline over Zoom.
“It’s so