Casey Bloys, head of content at HBO and HBO Max, said Tuesday that he could no more name his favorite HBO show than chose a favorite child.
However, he told a crowd at the Museum of Natural History: “I will tell you if you have kids this is kind of like a very bright, very gifted, very attractive child who goes to an Ivy League school and does cancer research and falls in love with someone from a very wealthy family, and wants to spend every weekend with you, and maybe name their kid after you.
As HBO Max begins its European rollout next month, Chief Content Officer Casey Bloys said that programming strategy for the streamer will be driven by creative quality rather than data. Bloys, who runs content for both HBO and HBO Max spoke remotely at the RTS Convention today, telling delegates the company was “still figuring out the best way to use data.”
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