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Nikki DeLoach Praises Hallmark Channel’s ‘Inclusive and ‘Dynamic’ Storytelling After Candace Cameron Bure Drama: ‘Our Audience Is Very Diverse’
04.01.2023 - 22:09 / usmagazine.com
Proud of her workplace. Nikki DeLoach praised Hallmark Channel for their storytelling after Candace Cameron Bure‘s controversial comments in support of Great American Media’s programming.
“We are telling deeper, richer [and] bigger stories. [They are] inclusive and dynamic,” DeLoach, 43, who signed an overall deal with Hallmark last month, told Christy Carlson Romano on an episode of her “Vulnerable” podcast, which was posted on Tuesday, January 3. “And the way Hallmark thinks about it now — the mindset that’s happening at our network — is our audience is very diverse actually.”
The Awkward alum continued: “Some of the same people that watch Hallmark also watched Game of Thrones or Succession. And then yes there’s a large unit of the audience that watches Fox News and then watches Hallmark. But it is diverse. So, the way that they are looking at it now is we want to give something for everyone. We want everybody to see themselves in at least one or handfuls of our movies. I love that.”
The Georgia native made her debut at Hallmark in 2015 with Christmas Land alongside Luke Macfarlane. She has since appeared in 14 films with the network.
DeLoach’s show of support for Hallmark Channel comes after Cameron Bure, 46, shocked viewers with her move to Great American Family. (Ahead of her exit, the Full House alum spent more than a decade starring in numerous movies and the Aurora Teagarden film series.)
“My heart wants to tell stories that have more meaning and purpose and depth behind them,” Cameron Bure explained to WSJ. Magazine in November 2022. “I knew that the people behind Great American Family were Christians that love the Lord and wanted to promote faith programming and good family entertainment.”
The former Talk cohost
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