Michael Bublé 'to become face of Asda's Christmas campaign'
09.09.2023 - 14:09
/ ok.co.uk
Michael Bublé is set to star in Asda’s upcoming Christmas campaign, according to reports.
The Haven’t Met You Yet singer, who is known across the globe for his festive songs, is allegedly set to star in a series of Christmas adverts for the supermarket chain. According to The Sun, 48-year-old Michael will appear as a checkout worker in the festive ads and he is also tipped to sing in the campaign, too. “The Christmas telly ad market has ballooned.
Everyone wants to have the best in the game,” a source told the publication. “It’s hard to see anyone topping getting Buble singing in an Asda uniform. It’s a brilliant idea.” With songs from Christmas adverts often going on to dominate the charts, the TV insider added that Michael could have another hit following the campaign.
“Every year his versions of the classics are in the charts, so don’t bet against another hit,” they said. OK! has contacted representatives for Michael Bublé for comment. Over the years, Christmas adverts have become a big part of the seasonal calendar, with brands such as John Lewis, Sainsbury’s and McDonald’s using their campaigns to raise festive cheer and, on occasion, raise awareness of different topics.
The allegations surrounding Asda’s Christmas campaign comes after Michael opened up earlier this year about how his eldest son’s cancer diagnosis “changed me in a big way” and “changed what mattered to me”. The Canadian singer’s son Noah was diagnosed with cancer when he was three years old in November 2016 and, after receiving treatment, was given the all-clear the following year. Speaking to Red magazine about how his son’s diagnosis affected him, Michael said: “That, of course, changed me in a big way – it changed what mattered to me, it changed
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