straight to your inboxA new report in the brand values of European football's biggest clubs has laid bare the challenge they face in the wake of the COVID-19 pandemic.The Brand Finance Football Annual reveals that the brand value of every major club on the continent is plummeting in the wake of lost revenues.As the report states: "COVID-19 has caused the total value of the top 50 football brands to decrease for the first time in 6 years.