Lil Nas X used Variety’s 2021 Hitmakers Brunch as an opportunity to create some new content for TikTok.
16.11.2021 - 05:17 / perezhilton.com
We continue to be floored by Lil Nas X‘s insanely clever marketing!!
The musician, born Montero Lamar Hill, just debuted a trailer for his upcoming appearance on… Maury?!
Yup, you read that right! The That’s What I Want singer is headed to the legendary daytime TV show to hash out his issues with on-screen lover Yai Ariza. The duo were depicted falling in love during the single’s music video which dropped in September. The swoon-worthy football players’ love affair ended with the shocking twist
Lil Nas X used Variety’s 2021 Hitmakers Brunch as an opportunity to create some new content for TikTok.
Chris Willman Music WriterNormally, it’d be a bad sign when patrons start walking out just two songs into a four-hour concert. But things are a little different when it’s BTS charged with opening the show, as the K-pop group was at the Jingle Ball at L.A.’s Forum Friday night.
Lil Nas X had so much fun with his celeb friends while attending the Variety Hitmakers Brunch!
J. Kim Murphy administratorLil Nas X was honored with Variety’s Innovator award at this year’s Hitmakers event on Saturday.
Lil Nas X is showing some skin on stage!
Selome Hailu editorVariety‘s annual Hitmakers event, presented by Peacock and comedy series “Girls5eva,” takes place Dec. 2, returning to an in-person red carpet and invite-only brunch after last year’s virtual event.A red carpet pre-show hosted by Variety‘s Marc Malkin, Angelique Jackson, Elizabeth Wagmeister and Clayton Davis begins at 11:30 a.m.
Jonathan Cohen As 2021 draws to a close, to say the hits keep on coming for Columbia Records would be an understatement. At press time, Variety’s Hitmakers Label of the Year, led by chairman and CEO Ron Perry (pictured at left) and executive VP-general manager Jenifer Mallory (right), had the top three songs on Mediabase’s Top 40 chart (Lil Nas X’s “Industry Baby” featuring Jack Harlow, the Kid Laroi and Justin Bieber’s “Stay” and Adele’s “Easy on Me”).
Lil Nas X is showing off some skin while arriving at an event!
Mike Wass A musical trailblazer with a sixth sense of marketing and memes, Lil Nas X helped create the soundtrack of 2021 with the ubiquitous “Montero (Call Me by Your Name)” and “Industry Baby.” When it comes to courting virality, the internet-savvy hitmaker is peerless — particularly in the visual medium. By gleefully pushing buttons in the name of social change and self-expression, the 22-year-old has almost single-handedly revived the event video.
William Earl Variety’s “On the Carpet” pre-show from its fifth annual Hitmakers event, presented by Peacock and “Girls5eva,” will be streamed exclusively on Variety.com and on Amazon Music’s Twitch page starting at 11:30 a.m. PT on Saturday.
Major Grammy nominations for artists such as Taylor Swift, Kanye West and Lil Nas X were apparently added at the last minute due to a change in rules.
LGBTQI recording artists scored big as the nominations were read for the 64th Annual Grammy Awards, in Los Angeles on Tuesday morning.
The lights of the music industry are feeling the love.
Lil Nas X dazzles in a sparkling blazer while arriving for the 2021 GQ Men of the Year party held at The West Hollywood EDITION on Thursday night (November 18) in West Hollywood, Calif.
Is Lil Nas X the drama? He just might be!The rapper (born Montero Lamar Hill) made an appearance on Wednesday's episode of , where he found himself in the middle of a shocking love triangle. In the full-length episode, the rapper plays Montero, the same character featured in his "That's What I Want" video.
Lil Nas X’s appearance on “Maury” has finally arrived, and it’s even crazier than fans could have imagined.
Lil Nas X has said he feels “bad” for DaBaby following the backlash he received for making a string of homophobic comments onstage.Earlier this year, DaBaby said “fellas, if you ain’t sucking dick in the parking lot, put your cellphone light up,” while performing at Rolling Loud Miami.
Lil Nas X's album may have sounded a little different.The 22-year-old artist reveals in a new GQ interview that Nicki Minaj and Drake were the only artists to decline him on and the songs he wanted them on.«I don’t usually ask for features like that.
There were two celebrity entertainers that Lil Nas X wanted on Montero, but it just didn’t work out.