Inside the Kansas City Chiefs’ Postseason Campaign — Featuring Hallmark Star Tyler Hynes, Taylor Swift Nods and Travis Kelce’s Mom
11.01.2024 - 00:25
/ variety.com
Emily Longeretta The Kansas City Chiefs are continuing to lean into romance. The team, which has made more headlines than ever this season thanks to tight end Travis Kelce’s relationship with Taylor Swift, is celebrating the playoffs season with a whole new campaign titled ‘Tis the Preseason. (Is that a nod to Swift’s “‘Tis the Damn Season”? You be the judge.) Part of that campaign is a new trailer for a movie titled “Falling for Football.” A spoof on all the cliches of a made-for-TV movie, while celebrating the Chiefs Kingdom, the video stars Hallmark Channel staples Tyler Hynes and Janel Parrish; her character hates the postseason after being left at the altar for a playoff game, while he works at the Chiefs’ merchandise store.
First, he hides his love for football from her, but when she finds out, she’s torn on what to do. So, she turns to Donna Kelce, who is working at a local diner, and asks “How could he love me and football.” The proud mom of two NFL players on different teams responds, “You know, the heart can be in two places at once.” The couple, of course, finds love in the end after she takes Donna’s advice. Plus, there are seemingly a few Swift Easter Eggs in the video.
Right before Parrish leaves the diner, offensive lineman Creed Humphrey announces “Order number 13” is ready; Swift’s lucky number is 13. In another scene, Hynes is organizing friendship bracelets — a staple on Swift’s Eras tour. The trailer, Hynes tells Variety, came together extremely quickly.
The Chiefs reached out directly to his team in early December. A few days later, right after he appeared at ChristmasCon, he hopped on a plane to Kansas City. Upon arrival, he and Parrish, who costarred in this year’s Hallmark Christmas movie “Never
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