The crisis at Twitter has amplified as the social media giant told staff they are locked out of its offices until Monday (November 21).
29.10.2022 - 20:17 / deadline.com
General Motors is suspending its advertising on Twitter, saying it needs time to evaluate the service’s new direction in the wake of Elon Musk’s purchase.
The Detroit automaker revealed its plans to CNBC on Friday, saying it was ‘pausing” advertising, but would continue its interaction with customers on the platform.
“We are engaging with Twitter to understand the direction of the platform under their new ownership,” said a company statement. “As is normal course of business with a significant change in a media platform, we have temporarily paused our paid advertising. Our customer care interactions on Twitter will continue.”
GM is a rival to Musk’s other company, Tesla, which makes electric vehicles. Ironically, Tesla itself does not do traditional advertising, but relies on various customer acquisition strategies, including using social media influencers.
Ford Motor Co. told CNBC that it was also evaluating the platform’s direction under Musk. Ford was not a current advertiser on Twitter and claimed it had not been an advertiser in the past. However, it had at least one promoted tweet, as CNBC pointed out.
Ford is also still engaging with customers on Twitter without paying.
Musk’s takeover of Twitter has prompted much hand-wringing and pearl-clutching among certain factions. The new owner has vowed to restore accounts previously banned from the service, and said that he would only take off spam, bots and other flotsam. The goal is to promote free speech on the platform, Musk has stated.
A “content moderation council” is planned by Musk, and he has said the service will not reinstate any accounts or make major content decisions before it is convened. Musk also tried to calm advertisers, saying earlier that Twitter
The crisis at Twitter has amplified as the social media giant told staff they are locked out of its offices until Monday (November 21).
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Several celebrities are ready to say goodbye to Twitter following Elon Musk’s takeover!
Well, it happened. Elon Musk actually took ownership of Twitter. We’d love to say everyone was worried over nothing, but… certainly some big changes are already afoot. And they’re not exactly reassuring.
Elon Musk, who just took over Twitter in a $44 billion leveraged buyout, sought to allay fears about the direction of the social media company by saying it is forming a content moderation council.
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Belle and Sebastian have announced a 2023 North American tour.The band will be playing across the UK and Europe from November, then heading over to start their US portion of the tour in Mexico on April 24 next year.The tour continues their live dates supporting new album ‘A Bit Of Previous’. The album, which received a four-star review from NME, was previewed by the singles ‘Young And Stupid‘ and ‘Unnecessary Drama’, which were later performed by the band during their NPR Tiny Desk Concert in July.See the band’s North American touring schedule below, and check out the presale here.APRIL24 – Guadalajara, Mexico – Theatre Diana25 – Mexico City, Mexico – Metropolitan Theatre28 – Milwaukee, WI – Turner Hall29 – Detroit, MI – Majestic Theatre30 – Columbus, OH – Athenaeum TheatreMAY02 – Toronto, Ontario – History03 – Ottawa, Ontario – Bronson Centre04 – Burlington, VT – Higher Ground05 – Ithaca, NY – State Theatre06 – New Haven, CT – College Street Music Hall08 – Hudson, NY – Basilica Hudson09 – Jersey City, NJ – White Eagle Hall10 – Richmond, VA – The National12 – Atlanta, GA – The Eastern13 – St. Augustine, FL – Backyard at St. Augustine Amphitheatre14 – Fort Lauderdale, FL – Culture Room15 – St. Petersburg, FL – Jannus Landing17 – Birmingham, AL – Saturn18 – St. Louis, MO – The Pageant19 – Kalamazoo, MI – Bell’s Brewery (Outdoor)Discussing the new album in an interview with NME, Murdoch said that ‘A Bit Of Previous’ allowed the band “to do what we loved, with a concentration that perhaps we’ve never had before.”Last week, Murdoch shared his thoughts on the Conservative Party during an appearance as a panellist on BBC’s Question Time.During the show – which was filmed in Musselburgh and aired yesterday (October 13) in the UK
Vice President Kamala Harris campaigned for Michigan Democratic Gov. Gretchen Whitmer this weekend in what’s being considered a potential preview for a 2024 or 2028 presidential run. Harris attended several events in Detroit to campaign on behalf of Whitmer and Lt.