‘Glass Onion: A Knives Out Mystery’ To Hit Theaters At Thanksgiving Via AMC, Regal & Cinemark In Rare Deal With Netflix
06.10.2022 - 22:13
/ deadline.com
Refresh for more details This is a big deal: For the first time, all three big exhibitors are on board with releasing a major Netflix title, that being the Rian Johnson directed sequel Glass Onion: A Knives Out Mystery, the franchise that the streamer snapped up for a near $400M as Deadline first told you.
Here’s the thing: It’s not a wide release, rather a 600 theater booking in U.S. and Canada with additional markets overseas. It’s being billed by Netflix as a sneak preview run. Here are some of the terms: Knives Out 2 will play for one week, from Nov. 23-29, and then there will be a blackout period for the film in the remaining weeks before it hits Netflix on Dec. 23. Essentially a 30-day window, even though the theaters don’t have it for 30 days. Note, that with other Netflix theatrical releases, independent theaters have held their titles in subsequent weeks even though a title will go onto the service. We hear that Netflix will not be reporting box office figures for Glass Onion.
This is a monumental peace treaty between exhibition and Netflix. Cinemark has been a partner playing Netflix movies since theaters came back during the pandemic, however, going back to the rocky talks of the Martin Scorsese Netflix movie, The Irishman, it hasn’t always been a smooth road between the streamer, AMC and Cineworld. Netflix gets a notable theatrical launch in big cinemas for Glass Onion after the film received a huge response after its TIFF premiere with 90% on Rotten Tomatoes (the pic is already being buzzed for Oscars), and exhibition gets more movies during the Thanksgiving holiday week, which is a big time for moviegoing, especially on Black Friday. Lionsgate originally had the first Knives Out over Thanksgiving 2019
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