Fox Corp. CEO Lachlan Murdoch declined to directly address deliberations about a potential reunion with corporate sibling News Corp. during Fox’s quarterly earnings call, but he readily acknowledged the importance of scale in the media business.
12.10.2022 - 18:46 / variety.com
Brian Steinberg Senior TV Editor Fox Corp. is expanding its efforts to track viewers who might toggle between its Tubi video-streaming hub and its mainstream broadcast outlet. The media company has struck a multi-year deal with Innovid that will utilize the ad-tech and measurement firm’s technology to push Fox’s efforts to find new ways to gauge the performance of commercials placed on its media properties, no matter the venue. “As more viewers engage with content across multiple screens, it remains vital that we continue to work with our ad partners and provide them with the necessary data and insights that further display the value of converged TV and the engaged audiences and concentrated impact FOX delivers,” said Dan Callahan, senior vice president of data strategy and sales innovation at Fox, in a prepared statement. “Our partnership with Innovid is another step forward in expanding and delivering cross-platform measurement solutions that further align with our advertisers’ objectives.”
Fox is one of several traditional media conglomerates that have worked to expand the types of audience measurement they provide advertisers. While Fox and others continue to work with Nielsen, arguably the best-known player in the audience-measurement sector, they are broadening options as consumers establish new kinds of behaviors the networks believe need to be monitored quickly. Fox and Innovid started working together last year, establishing a partnership that centered around Tubi, Fox’s ad-supported streaming service. Innovid plans to provide a look at audiences across screens that winnows out duplicated views and offers insights that will help advertisers decide how often to run ads and the content that draws its most likely
Fox Corp. CEO Lachlan Murdoch declined to directly address deliberations about a potential reunion with corporate sibling News Corp. during Fox’s quarterly earnings call, but he readily acknowledged the importance of scale in the media business.
Fox Corp. rode a surge in political ad spending and continued growth in streaming in its fiscal first quarter, posting financial results above Wall Street analysts’ expectations.
Are Britney Spears and Selena Gomez feuding?? Sure seems like it… at least that’s what we’re being led to think.
about reading and art, Fox wore a shiny amber gown from Maison Yeya. The draped, strapless dress features a fitted bodice and fabric gathered at the hip to reveal a very high slit. Fox paired the dress with matching strappy heels and a scarlet lip. MGK, on the other hand, wore black leather pants and black leather long sleeves.
.Real Housewives of New Jersey star Teresa Giudice did not want to take all the advice her family and friends were handing down before her wedding. They tried to warn the New Jersey OG that she needed to protect herself before she walked down the aisle with Luis Ruelas. However, she failed to take her pals’ advice.
The BFI today published the full details of its new National Lottery Audience Projects Fund, a £15m ($17 Million) pool of cash available over three years to support growth in the UK exhibition and distribution sector to cultivate audiences for UK independent film and XR/broader screen work.
Brian Steinberg Senior TV Editor Rachel Maddow isn’t on MSNBC’s schedule Monday through Friday any longer, spurring the need for some of her top behind-the-scenes allies to find other things to do. Cory Gnazzo, who has served as the executive producer of “The Rachel Maddow Show” since 2014 and who has been with the show since its launch in 2008, is taking on a new role as senior executive producer at the network. He will continue to shepherd Maddow’s Monday broadcast on MSNBC and represent her various projects to NBCUniversal. Maddow struck a deal with the media conglomerate in 2021 that calls for the creation of various podcasts, documentaries and more, while keeping her tethered to MSNBC once a week and for special reports.
Brian Steinberg Senior TV Editor Chiney Ogwumike has big plans after striking a new deal with ESPN that extends her stay there and is certain to expand her presence. The 6′ 4″ Los Angeles Sparks forward is gearing up to start calling NBA games for ESPN, adding to her regular presence on “NBA Today” and “NBA Countdown.” She has many other duties, including a thriving career in the WNBA, where she was the first overall pick in the 2014 WNBA Draft from Stanford University, and the 2014 WNBA Rookie of the Year and a two-time WNBA All-Star. She is also the vice president of the WNBA Players Association. “We don’t have many women analysts outside of Doris Burke calling NBA games,” says Ogwumike, in an interview, adding: “That’s the next challenge for me. I’ve called women’s basketball games. I know how to call a basketball game, but I like to make sure to master my craft before I jump into another one.”
Cynthia Littleton Business Editor CANNES – The newly constituted senior entertainment team at Fox Corp. came to Mipcom this year with checkbooks in hand. The trio of executives who offered the keynote address Monday evening at the international content conference were blunt in telling the crowd that they came to make some new friends around the world and strike some deals. The company is bucking the trend in media toward direct-to-consumer subscription platforms. Fox is putting its resources into content and IP that can travel around the world and be adaptable in many forms. “While others are trying to hide their content behind paywalls, we are doing the opposite,” said Rob Wade, who was promoted this month to CEO of Fox Entertainment (“I’m 10 days in to the job,” he noted with a smile on stage). “We see the potential of working with (outside) networks, producers and distributors to be able to get our content out there further.”
Brian Steinberg Senior TV Editor The anchors of Fox Business Network have long delivered the latest business headlines. Now some may be getting ready to debate them, too. Fox Business is preparing to launch a new discussion program that aims to emulate some of the biggest programing hits in recent years on its sibling, Fox News Channel, where so-called “roundtable” shows have fast become a staple of its schedule. The shows can serve to develop personalities who find themselves leading their own hours within a few years, as has been the case for Greg Gutfeld, who helped launch the late-afternoon program “The Five” and now also leads a late-night program at 11 p.m.
Brian Steinberg Senior TV Editor OpenAP was built by traditional TV companies hoping to get their collective hands around new ad-tech that is generating millions of advertising dollars Now they are reaching outside of their circle. The advertising consortium, owned by NBCUniversal, Fox Corp., Paramount Global and Warner Bros. Discovery, has enlisted an investment from Snowflake Ventures, a company that specializes in cloud-based data and analytics. Snowflake will be the first company from outside the traditional TV business to have ownership in Open AP. “This investment from Snowflake is really a testament to the publishers saying, ‘We know this is where the industry is going,'” says David Levy, CEO of Open AP, in an interview.
Media mogul Rupert Murdoch is exploring a re-combination of the family’s Fox Corp. and News Corp., which split into two separately companies nearly a decade ago. The boards of directors of both have set up committees to examine the possibility.
Brian Steinberg Senior TV Editor Rupert Murdoch is considering getting the whole gang together again — a new combination of the two big media companies his family controls. Murdoch has proposed an exploration of the potential for a merger of Fox Corp. and News Corp., two entities his family split apart in the summer of 2013. according to a filing with the U.S. Securities and Exchange Commission filed by the latter. The Wall Street Journal previously reported the decision, which would be mulled by special committees of each company’s board of directors. News Corp. said that it “formed a Special Committee composed of independent and disinterested members of the Board to begin exploring a potential combination with Fox Corporation” after it received “letters from K. Rupert Murdoch and the Murdoch Family Trust.” There is no guarantee a merger will result from the discussions, the company said.
Friday report in The Wall Street Journal.The Journal – itself part of the News Corp side of Murdoch’s holdings – says the discussions are at an “early stage,” with special exploratory board committees forming on both sides. A merger would bring the media empires back under one roof since Murdoch split his holdings in 2013 into News Corp, which is primarily publishing, and Fox Corp., mostly TV.Murdoch, 91, is currently executive chair of both companies.
As the fall sports calendar reaches a peak moment, especially in New York with the Yankees in the playoffs and the Jets finally on a winning path, Fox Corp. has warned Altice customers that a carriage fight could knock sports and other programming off the air.
Brian Steinberg Senior TV Editor On Monday, ESPN hosts Mike Greenberg and Stephen A. Smith might be called for going offsides. With coverage expected to center on this Sunday’s NFC match-up between the Dallas Cowboys and Philadelphia Eagles, hosts and analysts from two of ESPN’s popular morning programs, “Get Up” and “First Take” will cross lines, so to speak, and appear across both shows’ time slots. Smith, Greenberg, Michael Irvin, Molly Qerim, Rex Ryan, Dan Orlovsky and more will make appearances across the two shows’ four hours and analyze weekend NFL play as well as discuss a game between the Denver Broncos and Los Angeles Chargers schedule for ESPN’s “Monday Night Football.”
Brian Steinberg Senior TV Editor Subscribers to Altice USA’s Optimum cable service face the prospect of days ahead without Fox’s broadcasts of NFL football and post-season Major League Baseball if contract talks between the two sides fail. Fox is starting to tell Altice subscribers via messages on its broadcast stations and cable networks that they face a potential blackout of programming. Fox and Altice have been in discussions for the past several weeks, according to a person familiar with the matter, but remain “materially apart” on terms. The companies’ current contract is slated to end at midnight Thursday, this person says. Meanwhile, Altice believes Fox is seeking rate increases that would be onerous to subscribers.
Brian Steinberg Senior TV Editor Trevor Noah’s days at Comedy Central’s “Daily Show” are numbered. The comedian, who is in his seventh year of hosting the signature program of the Paramount Global network, is set to depart after a final appearance on the program on Thursday, December 8th. The timeline gives Noah a chance to anchor the program as its cast makes its way to Atlanta for a midterm-election special, and to look back at his tenure on the series. Comedy Central will place the show on hiatus after Noah’s farewell, and plans to bring it back on Tuesday, January 17 as part of what the network called a “reinvention.” Comedy Central did not name a successor for Noah, but is believed to be considering some of the show’s correspondents as part of its deliberations.
Brian Steinberg Senior TV Editor Fox Nation is reopening the 1977 case of three young Girl Scouts who were murdered during a camping trip outside Tulsa, OK, just months after Hulu examined it in a documentary miniseries. Fox Nation’s “Girl Scout Murders” will examine new revelations about the case that have recently surfaced due to Faith Phillips, an author who has written a book about the crime. In June of 1977, the bodies of three young girls, Lori Lee Farmer, 8; Michelle Guse, 9; and Doris Denise Milner, 10, of Tulsa, were discovered after they had been abducted from their tent during the night. Two different men have been identified as the potential killer over the years, but one was acquitted and the other was never found guilty by trial
Jennifer Maas TV Business Writer Rob Wade has been promoted to CEO of Fox Entertainment following the exit of former chief Charlie Collier. “Since the formation of Fox Entertainment, Rob has been an integral part of the leadership team responsible for delivering on its long-term strategy of creating an independent media company built on broadcast, developing an owned content portfolio and maintaining a disciplined in-house infrastructure,” Fox Corp. executive chief and CEO Lachlan Murdoch said in a statement Thursday. “Given Rob’s sharp creative instincts and proven operational acumen, he is well-suited to lead Fox Entertainment in what promises to be an exciting next chapter in its rich history.”