A change of plans. Dwayne “The Rock” Johnson shared “a long-awaited Black Adam update regarding the character’s future in the DC Universe” just two months after his first film hit theaters — and it’s not exactly good news.
07.12.2022 - 23:11 / deadline.com
There’s some snarking going on out there that Black Adam is poised to lose $50M-$100M, and that is simply just not true. Deadline film finance sources, meaning people who do this for a living and those close to the film say this movie is bound to break even and be in the black. Scroll down to see how. With a global gross of $390M, a $195M production cost and a P&A spend between $80M-$100M, the Dwayne Johnson DC/New Line film is looking to net between $52M-$72M.
Also not included in that amount, is an extra source of cash from Black Adam merchandise.
All of this, including a B+ CinemaScore, is good enough for Black Adam to be a franchise starter (read the first Captain America made $370M WW), with Black Adam 2 and a Hawkeye spinoff already being mapped out by Johnson’s Seven Bucks. Note, the franchise will come to a greater realization once newly installed DC heads Peter Safran and James Gunn unveil their plans early next year.
Black Adam repped Johnson’s biggest solo opening stateside at $67M, clearly one of the financial models that Warner Bros. finance department had in mind when they were strategizing the P&L on this film. In a very dry fall marketplace without any tentpoles due the post-production logjam created by Covid, Black Adam was the biggest movie of the season notching No. 1 for three weeks in a row around the world before Disney/Marvel Studios’ Black Panther: Wakanda Forever arrived.
“I have read the claims that Black Adam will lose money. That is false,” exclaims producer and financier Joe Singer who deals greatly in motion picture slate financing, “The picture may be considered disappointing since it had Dwayne Johnson in a DC film. However, the picture will pass break-even and throw off a bit of
A change of plans. Dwayne “The Rock” Johnson shared “a long-awaited Black Adam update regarding the character’s future in the DC Universe” just two months after his first film hit theaters — and it’s not exactly good news.
Yesterday, Dwayne “The Rock” Johnson decided to post an update about the “Black Adam” franchise. Keep in mind, the previous update was about how the film was profitable and things were looking good for the film, financially.
We all knew changes were afoot, and new studio chief James Gunn revealed today that more DC Studios announcements would arrive in January, but today, there’s been one more casualty added to the old Water Hamada-led DCEU. “Black Adam 2” will not be moving forward.
Dwayne Johnson has taken to social to make it official that he’s heard from DC Studios co-head James Gunn and Black Adam won’t be a part of the first phase of DC’s new plans. “However, DC and Seven Bucks have agreed to continue exploring the most valuable ways Black Adam can be utilized in future DC multiverse chapters.”
EXCLUSIVE: Black Adam breakout Sarah Shahi is set to executive produce and star in the Christmas film The Hollys with 17 Again helmer Burr Steers attached to direct. The film, co-written by Floriana Lima, Yolanda Pecoraro, and Ilaria Urbinati, will be produced by Denise Di Novi and Margaret French Isaac of Di Novi Pictures. The package is just starting to go out to financiers.
EXCLUSIVE: Noah Robbins (The Trial of the Chicago 7) is the newest addition to the cast of Project Artemis — the film, set against the space race of the 1960s, that Greg Berlanti is directing for Apple.
Jake Johnson hopes that audiences haven’t seen the last of Minx.
EXCLUSIVE: Johnny Knoxville (Reboot), Mo Amer (Mo) and Kate Upton (The Layover) will topline the indie comedy Sweet Dreams, from writer-director Lije Sarki. Additional cast set for the pic includes actor-comedians Bobby Lee (Reservation Dogs), Theo Von and Jay Mohr (The Cleaning Lady), as well as Dave‘s GaTa.
Refresh for updates…The Black List — the annual roundup of Hollywood’s best-liked unproduced screenplays — has begun unveiling the titles selected for 2022.
EXCLUSIVE: Lucas Till (MacGyver), Ruby Rose (Taurus), Tyrese Gibson (Morbius) and Don Johnson (Knives Out) will topline the action-thriller The Collective from Yale Entertainment, which has recently wrapped production.
Before the release of “Black Adam” back in October, Dwayne Johnson went around to anyone who would listen and said that his new DC superhero film would change “the hierarchy” of the DCEU forever. The assumption from such a bold statement is that “Black Adam” would be the debut of the next great hero.