Blair Rich Exits Warner Bros. as Head of Worldwide Marketing (EXCLUSIVE)

announced Thursday that all 17 films on its 2021 slate will launch on HBO Max the same day they hit theaters — a model that was previously announced for the release of “Wonder Woman 1984.” In a statement, WarnerMedia CEO Jason Kilar doubled down on the fact that this was a necessary response to the COVID-19 pandemic, saying, “We see an opportunity to do something firmly focused on the fans, which is to provide choice.

Lindsay Blake What do “Spider-Man,” “Sex and the City,” “Friends,” and the season-two opener of the CBS legal drama “All Rise,” which aired last week, have in common? All four prominently feature a tucked-away section of the Warner Bros.

Elaine Low Senior TV WriterKids programming exec Amy Friedman has been named to the newly created position of head of Warner Bros.’ kids and family programming division, where she will oversee creative and strategic guidance for such programming for Cartoon Network and Boomerang, and develop kids and family content for WarnerMedia-owned streamer HBO Max.

Former Nickelodeon and Universal Kids exec Amy Friedman has been named head of kids and family programming at Warner Bros on a full-time basis.

Peter White Television EditorDee Harris-Lawrence, who is co-showrunner of CBS legal drama All Rise, is staying in the Warner Bros. family after striking an overall deal with the studio.Harris-Lawrence, who is also showrunner of OWN’s David Makes Man, has closed an exclusive multi-year deal with the company – first studio overall pact.She came on board All Rise, which is produced by Warner Bros.

Joe Otterson TV ReporterDee Harris-Lawrence has signed a multi-year overall deal with Warner Bros. Television Group.Harris-Lawrence is currently an executive producer and showrunner on the OWN series “David Makes Man” as well as executive producer and co-showrunner on the CBS legal drama “All Rise,” both of which are produced by Warner Bros.“I am thrilled to be continuing my relationship with Warner Bros,” Harris-Lawrence said.

Nellie Andreeva Co-Editor-in-Chief, TVPaul McGuire, a respected veteran PR executive, is leaving the world of corporate communications after 33 years. Known for his professionalism, honesty and sense of humor, McGuire is not retiring and says he plans to open his own shop, aptly named Last Resort PR.For the past 10 years, McGuire was at Warner Bros, serving as SVP Worldwide Corporate Communications.

Michael Schneider Variety Editor at LargeNo More Heroes: The Stranglers superfan and PR guru Paul McGuire is departing Warner Bros. after a lengthy run at the company, including the past ten years as senior VP, worldwide corporate communications.McGuire plans to open his own communications shingle, Last Resort PR, when not blasting The Cramps (R.I.P.

Anna Marie de la Fuente Warner Bros. has picked up the worldwide sales rights to ESX Entertainment’s political drama series “Casa Grande,” which award-winning Argentine director Gabriela Tagliavini (“How to Break Up With Your Douchebag”) has been tapped to direct.Warner Bros.

Will Thorne Staff WriterBlair Underwood is grabbing his reporter’s notepad and heading to the scene of “Your Honor.”The former “L.A. Law” star has joined the cast of the Bryan Cranston limited series at Showtime, Variety has learned exclusively.

Blair Rich is stepping from her post as head of Warner Bros.' marketing division. The move comes amid the novel coronavirus crisis that has rocked Hollywood, with a number of studio tentpoles moving from 2020 to 2021.

Also Read: WarnerMedia Layoffs Underway: Read CEO Jason Kilar's Internal Memo“Blair has had an amazing run during her tenure at Warner Bros. creating and executing a multitude of unique, compelling and award-winning campaigns,” added Toby Emmerich, Chairman, Warner Bros.

Mike Fleming Jr Co-Editor-in-Chief, FilmEXCLUSIVE: Deadline has learned that Blair Rich will leave her post at year’s end as Warner Bros Pictures Group President, Worldwide Marketing, and Warner Bros Home Entertainment. Rich is a highly respected exec in the marketing space with strong filmmaker relationships.

Warner Bros. co-president of worldwide marketing JP Richards is departing the stduio as part of ongoing restructuring at the studio that may result in thousands of layoffs in coming days.  As much as 5-&% of the workforce may be affected.A spokesperson for Warner Bros.

Mike Fleming Jr Co-Editor-in-Chief, FilmJP Richards will leave his post as co-president of Worldwide Marketing at Warner Bros, another casualty of the restructure of WarnerMedia. Richards is a six year veteran at the studio.

WarnerMedia.In a memo Tuesday, WarnerMedia CEO Jason Kilar informed the staff that numerous jobs would be cut in the coming days. Cuts are expected to affect 5-7% of the company’s workforce, which will result in thousands of layoffs.

Mike Fleming Jr Co-Editor-in-Chief, FilmEXCLUSIVE: Jim Gallagher will be leaving his post at Warner Bros as Executive Vice President of Marketing Animation and Family films as part of the ongoing restructuring at WarnerMedia.

Nellie Andreeva Co-Editor-in-Chief, TVScott Rowe is leaving Warner Bros. Television after 27 years, most recently as SVP, Communications & Domestic Marketing, for Warner Bros.

Patrick Hipes Executive Managing EditorLisa Gregorian, Warner Bros Television Group’s president and chief marketing officer, is exiting at the end of the year, WarnerMedia said Monday. She had served in those roles since May 2010 and has been at the company more than three decades.Karen Miller, currently EVP Creative Services, will absorb some of Gregorian’s duties after her exit, including leading Marketing Operations and Creative Services for the TV group.