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WPP’s GroupM Merges Media Agencies in Bid to Streamline - variety.com
variety.com
26.04.2022

WPP’s GroupM Merges Media Agencies in Bid to Streamline

Brian Steinberg Senior TV EditorGroupM, the massive media-investment arm of WPP, will winnow down the number of separate agencies under its aegis in a bid to streamline its operations and make ad-tech a more central part of the process for clients who spend millions of dollars on commercial inventory across video, mobile, social and other media venues.A spokesperson for GroupM said the moves would not result in any layoffs or departures of prominent executives. As part of the announcement, Kyoko Matsushita, who led one of the media agencies, Essence, has been promoted to a new role as chief executive of WPP’s operations in Japan.As part of the move,  Essence, will be combined with Mediacom, forming the 10,000-employee unit, EssenceMediacom, which counts clients such as Google, Mars, and NBCUniversal among its largest customers.

Bradley Cooper’s mom savagely mocks son’s loser status in Super Bowl ad - nypost.com
nypost.com
13.02.2023

Bradley Cooper’s mom savagely mocks son’s loser status in Super Bowl ad

2023 Super Bowl commercial alongside his mom, Gloria Campano, where he was tasked with selling her a cell phone. However, Cooper couldn’t complete the challenge after being savagely mocked by his sassy mom who delivered a series of spontaneous one-liners. According to Ad Age, the duo was originally meant to stick to a script for the commercial before Campano hilariously began to ad-lib.

90-Year-olds Rooting for Amy Schneider on Jeopardy! Are My One Source of Joy - www.glamour.com
glamour.com
13.01.2022

90-Year-olds Rooting for Amy Schneider on Jeopardy! Are My One Source of Joy

Jeopardy! contestants since the show lifted the cap on consecutive wins in 2003. Schneider is the most successful openly trans competitor in the show's history. Cinching her icon status in a pop music category last week, she got an question right and a Nickelback question wrong.

Microsoft, Ford, Pepsi Join Facebook, Instagram Ad Boycott - www.hollywoodreporter.com - USA
hollywoodreporter.com
30.06.2020

Microsoft, Ford, Pepsi Join Facebook, Instagram Ad Boycott

American corporate giants Ford, Pepsi and Microsoft are the latest blue-chip companies to join the growing advertising boycott of Facebook and its subsidiary Instagram over its failure to deal with hate speech and misinformation on its platform. “We are pausing all national social media advertising for the next 30 days to re-evaluate our presence on these platforms,” Ford said in a statement to Ad Age.

Spotify Suspends Political Ads Until Tighter Vetting Is Possible - pitchfork.com
pitchfork.com
29.12.2019

Spotify Suspends Political Ads Until Tighter Vetting Is Possible

Spotify will suspend all political ads in 2020, citing a need for tighter vetting tools and systems, Ad Age and Variety report. The announcement comes amid ongoing criticism of online platforms whose ad standards lag behind other media, allowing misleading or malicious content to reach voters.

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