“The Last of Us” make for better/more promising television shows or movies. While gamers will try a game that is either from a new-to-them franchise or an original, 70% declare that they’ll try a new game in a preferred franchise. As such, as with film and television, games based on established brands like “Harry Potter,” “Star Wars” and the MCU have a leg up on the competition.The study also detailed which streaming platforms are most likely to be frequented by players of what video games.