Virginie Viard Britain France film show Death Virginie Viard Britain France

The new rules of French style are simple, says Virginie Viard at Chanel’s cruise show

emulating French style has heightened in recent months. British women have always been enamoured with the way our Parisian neighbours manage to appear consistently, effortlessly chic, but the arrival of television hits - Call My Agent, Lupin, Torn, et tout - during another unromantic lockdown has fuelled the wardrobe fantasy further.At Tuesday’s Chanel cruise fashion show, a digital event, creative director Virginie Viard offered a direct route to French style; go monochrome.

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