‘The Daily Show’ Finds Ratings Success With Guest Hosts As Correspondents Stake Claim For The Hot Seat
24.03.2023 - 18:31
/ deadline.com
EXCLUSIVE: The Daily Show has been ticking along nicely with its phalanx of guest hosts including Chelsea Handler, Leslie Jones and Kal Penn.
The producers of the Comedy Central series are currently weighing up how they replace Trevor Noah in the hot seat come the fall and one suggestion has been to continue the revolving roster of guest hosts on a permanent basis.
The ratings certainly suggest that it’s working.
Comparing the first quarter of 2023 – Leslie Jones kicked off the new format on January 17 – with the first quarter of 2022 when Noah was host, Deadline understands that linear ratings are up 13%. On the social side, views are also up 16% in this period compared to last year.
Much of this has been done without much marketing; Deadline understands a push is being saved for when the new plan is in place later in the year.
It would certainly make for a fresh take if Comedy Central decided to keep the revolving chair and would freshen up the late-night space, which has been undergoing a major change in the last year; sister company CBS, for instance, is replacing The Late Late Show with James Corden with a panel show in @midnight.
Noah’s departure has led to a fresh energy each week, with Jones kicking off her week with an over-the-top reaction to a Dr. Martin Luther King Jr. statue, Chelsea Handler taking on Marjorie Taylor Greene and Ozempic, Kal Penn interviewing President Joe Biden or Al Franken bringing on Lindsey Graham.
Other hosts have included Wanda Sykes, D.L. Hughley, Sarah Silverman, Hasan Minhaj, Marlon Wayans and next week’s John Leguizamo.
A move to have a different guest host would force the producers to shift how they produce the show each week, but it would also open up a number of opportunities.