The Guardian reported.Hardliners also slammed the feature for the portrayal of the Hindu deity Lord Ramthat, claiming the film implied that Ramthat ate meat while in exile. Critics of the film also say that the movie promotes a conspiracy theory that Muslim men are on a “love jihad” to marry and convert Hindu women.Vishwa Hindu Parishad (VHP), a popular rightwing Hindu group, launched their campaign on Wednesday by saying the film was “intentionally released to hurt Hindu sentiments,” per The Guardian.The group’s online protest quickly gained traction on social media and culminated in an in-person rally at Netflix’s headquarters.