variety.com
09.06.2023 / 04:31
Sam Smith and Madonna Drop Fiery New Single, ‘Vulgar’
Jem Aswad Senior Music Editor Although it was rumored and teased for weeks before it was officially confirmed, it’s really not a surprise to see Madonna collaborating with Sam Smith: “Unholy,” the British singer’s hit with Kim Petras, was not only the most provocative song to reach No. 1 on the Billboard Hot 100 since Cardi B and Megan Thee Stallion’s “WAP,” it was exactly the kind of song that Madonna has released more than once in her career: intentionally controversial and boundary-pushing, both musically and thematically (“Unholy” is essentially about a family man having unsafe sex). Thus, she was a perfect person to introduce Smith and Petras before they performed the song at the Grammys: “Are you ready for some controversy?” she began, before continuing, “If they call you shocking, scandalous, troublesome, problematic, provocative or dangerous, you are definitely onto something.”