Patrick Frater Asia Bureau ChiefCecilia Marino has been hired to launch Lionsgate Play, the South Asia-focused platform of Lionsgate’s premium subscription service Starz, in The Philippines. She will become GM of Lionsgate Play Philippines and report to Rohit Jain, MD South Asia, and networks – emerging markets Asia.The service recently launched in Indonesia, Sri Lanka and Bangladesh, after a successful rollout in India last year.