ITV Love Island makes major clothing change in show first as Islanders will don pre-loved items
19.05.2022 - 11:43
/ manchestereveningnews.co.uk
A summer of love - and drama - is just a matter of weeks away with a bunch of fresh singletons getting ready to take part in this year's Love Island. The ITV2 series, hosted by Laura Whitmore, will return to screens at the start of June - and we can hear the sounds of 'I've got a text' already.
But while it still looks set to be the same show viewers have come to know and love over the years, a major change is being made to the clothes the new Islanders will wear.
Instead of being treated to a whole new wardrobe before they enter the famous Spanish villa, they'll be filmed donning pre-loved clothes. Love Island has announced its new partnership with eBay UK in support of its mission to change the way we shop for clothes.
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eBay UK is the first pre-loved fashion partner to couple up with the show. A shared wardrobe will also be situated in the new villa for the first time ever. Living the ‘eat, sleep, rewear, repeat’ mentality, it says viewers can expect to see Islanders showing off fits that reflect their personalities and individuality this summer, while doing their bit to extend the life cycle of clothes.
The collaboration comes after new research and data from eBay reveals that UK shoppers are becoming increasingly conscious of fast fashion. A fifth (20%) of Brits admit that they buy more second-hand fashion compared to two years ago and reveal on average, that 16% of their wardrobes are made up of pre-loved clothes. Those aged 18 to 34 have the highest average percentage of second-hand clothes in their wardrobe, nearly double that of those over 55.
Last year, fans looking to replicate their favourite
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