Hallmark Channel Greenlights ‘Ride’; Primetime Drama Series Follows Rodeo Dynasty
13.06.2022 - 16:33
/ deadline.com
EXCLUSIVE: Saddle up, Hallmark fans: the channel has greenlit Ride, an original primetime series about a rodeo dynasty.
Set to premiere in 2023, Ride is described as a multigenerational family drama that follows the lives of the Murrays as they struggle to keep their beloved ranch afloat. Here’s the logline: “After a tragic loss, each character embarks on an empowering journey of transformation and self-discovery while also uncovering a twisted web of secrets, threatening to tear the family and their small Colorado town apart at the seams. Emotions run high and clashes are common in the complicated Murray clan, but they are a tight-knit group who don’t give up easily. And the three strong women of the family – widowed rodeo queen Missy, matriarch Isabel, and former teen run-away Valeria – resolve to stand strong against all challenges and save their land, come what may.”
Production on Ride is set to begin this summer in Calgary, Alberta in Canada. It’s co-produced by Endeavor-backed Blink49 Studios and Seven24 Films, in partnership with Bell Media for CTV Drama Channel in Canada. The series is based on an original script by husband and wife writing team Rebecca Boss & Chris Masi (Our Kind of People), who along with Sherri Cooper-Landsman (Beauty and the Beast, Brothers and Sisters) are showrunners and executive producers.
“As we continue to grow our slate of heartfelt and thought-provoking series, we are delighted to get to work with a creative team behind some of our favorite shows, including our talented and creative showrunners, the incredible producing team at Blink49 and award-winning executive producer Greg Gugliotta, Elana Barry and Josh Adler,” said Lisa Hamilton Daly, Executive Vice President, Development, Crown
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